UNITED STATES SECURITIES AND EXCHANGE COMMISSION
 Washington, D.C. 20549
 FORM 10-K
 (Mark One)

 ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

 For the fiscal year ended December 31, 2024
 OR

 TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

 For the transition period from to

 Commission File Number: 001-35727
 Netflix, Inc.
 (Exact name of registrant as specified in its charter)

 Delaware

 77-0467272

 (State or other jurisdiction of incorporation or organization)

 (I.R.S. Employer Identification No.)

 121 Albright Way, Los Gatos, California 95032
 (Address and zip code of principal executive offices)
 ( 408) 540-3700
 (Registrant's telephone number, including area code)
 Securities registered pursuant to Section 12(b) of the Act:

 Title of each class
 Trading Symbol(s)
 Name of each exchange on which registered

 Common stock, par value $0.001 per share
 NFLX
 NASDAQ Global Select Market

 Securities registered pursuant to Section 12(g) of the Act: None

 Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act. Yes No
 Indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or Section 15(d) of the Act. Yes No
 Indicate by check mark whether the registrant: (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days. Yes No
 Indicate by check mark whether the registrant has submitted electronically, every Interactive Data File required to be submitted pursuant to Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit such files). Yes No
 Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, a smaller reporting company, or an emerging growth company. See the definitions of "large accelerated filer," "accelerated filer," "smaller reporting company," and "emerging growth company" in Rule 12b-2 of the Exchange Act.

 Large accelerated filer

 Accelerated filer

 Non-accelerated filer

 Smaller reporting company

 Emerging growth company

 If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act.
 Indicate by check mark whether the registrant has filed a report on and attestation to its management's assessment of the effectiveness of its internal control over financial reporting under Section 404(b) of the Sarbanes-Oxley Act (15 U.S.C. 7262(b)) by the registered public accounting firm that prepared or issued its audit report.
 If securities are registered pursuant to Section 12(b) of the Act, indicate by check mark whether the financial statements of the registrant included in the filing reflect the correction of an error to previously issued financial statements.
 Indicate by check mark whether any of those error corrections are restatements that required a recovery analysis of incentive-based compensation received by any of the registrant's executive officers during the relevant recovery period pursuant to §240.10D-1(b).
 Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Act). Yes No
 As of June 30, 2024 the aggregate market value of voting stock held by non-affiliates of the registrant, based upon the closing sales price for the registrant's common stock, as reported in the NASDAQ Global Select Market System, was $ 287,180,927,160. Shares of common stock beneficially owned by each executive officer and director of the registrant and by each person known by the registrant to beneficially own 10% or more of the outstanding common stock have been excluded in that such persons may be deemed to be affiliates. This determination of affiliate status is not necessarily a conclusive determination for any other purpose.
 As of December 31, 2024, there were 427,757,100 shares of the registrant's common stock, par value $0.001, outstanding.

 DOCUMENTS INCORPORATED BY REFERENCE
 Parts of the registrant's Proxy Statement for the registrant's 2025 Annual Meeting of Stockholders are incorporated by reference into Part III of this Annual Report on Form 10-K.

 Page

 Item 1.
 Business

 Item 1A.
 Risk Factors

 Item 1B.
 Unresolved Staff Comments

 Item 1C.
 Cybersecurity

 Item 2.
 Properties

 Item 3.
 Legal Proceedings

 Item 4.
 Mine Safety Disclosures

 Item 5.
 Market for Registrant's Common Equity, Related Stockholder Matters and Issuer Purchases of Equity Securities

 Item 6.
 [Reserved]

 Item 7.
 Management's Discussion and Analysis of Financial Condition and Results of Operations

 Item 7A.
 Quantitative and Qualitative Disclosures About Market Risk

 Item 8.
 Financial Statements and Supplementary Data

 Item 9.
 Changes in and Disagreements with Accountants on Accounting and Financial Disclosure

 Item 9A.
 Controls and Procedures

 Item 9B.
 Other Information

 Item 9C.
 Disclosure Regarding Foreign Jurisdictions that Prevent Inspections

 Item 10.
 Directors, Executive Officers and Corporate Governance

 Item 11.
 Executive Compensation

 Item 12.
 Security Ownership of Certain Beneficial Owners and Management and Related Stockholder Matters

 Item 13.
 Certain Relationships and Related Transactions, and Director Independence

 Item 14.
 Principal Accountant Fees and Services

 Item 15.
 Exhibits, Financial Statement Schedules

 Item 16.
 Form 10-K Summary

 Forward-Looking Statements

 This Annual Report on Form 10-K contains forward-looking statements within the meaning of the federal securities laws. These forward-looking statements include, but are not limited to, statements regarding: our core strategy; our ability to improve our content offerings and service; our future financial performance, including expectations regarding revenues, deferred revenue, operating income and margin, net income, expenses, and profitability; liquidity, including the sufficiency of our capital resources, net cash provided by (used in) operating activities, access to financing sources, and free cash flows; capital allocation strategies, including any stock repurchases or repurchase programs; seasonality; stock price volatility; impact of foreign exchange rate fluctuations; expectations regarding hedging activity; impact of interest rate fluctuations; adequacy of existing facilities; future regulatory changes and their impact on our business; intellectual property; cybersecurity; price changes and testing; accounting treatment for changes related to content assets; acquisitions; actions by competitors; membership growth, including impact of content and pricing changes on membership growth; partnerships; advertising; multi-household usage; member viewing patterns; dividends; future contractual obligations, including unknown content obligations and timing of payments; our global content and marketing investments, including investments in original programming, consumer products and live experiences; impact of work stoppages; content amortization; resolutions of tax examinations; tax expense; unrecognized tax benefits; deferred tax assets; resolutions of disputes and other proceedings; our ability to effectively manage change and growth; our company culture; and our ability to attract and retain qualified employees and key personnel. These forward-looking statements are subject to risks and uncertainties that could cause actual results and events to differ. A detailed discussion of these and other risks and uncertainties that could cause actual results and events to differ materially from such forward-looking statements is included throughout this filing and particularly in Item 1A: "Risk Factors" section set forth in this Annual Report on Form 10-K. All forward-looking statements included in this document are based on information available to us on the date hereof, and we assume no obligation to revise or publicly release any revision to any such forward-looking statement, except as may otherwise be required by law.

 Item 1.Business
 ABOUT US
 Netflix, Inc. ("Netflix", "the Company", "registrant", "we", or "us") is one of the world's leading entertainment services with approximately 302 million paid memberships in over 190 countries enjoying TV series, films and games across a wide variety of genres and languages. Members can play, pause and resume watching as much as they want, anytime, anywhere, and can change their plans at any time.
 Our core strategy is to grow our business globally within the parameters of our operating margin target. We strive to continuously improve our members' experience by offering compelling content that delights them and attracts new members. We aim to offer a range of pricing plans, including our ad-supported subscription plan, to meet a variety of consumer needs. We seek to drive conversation around our content to further enhance member joy, and we are continuously enhancing our user interface to help our members more easily choose content that they will find enjoyable.

 BUSINESS SEGMENTS
 We operate as one operating segment. Our revenues are primarily derived from monthly membership fees for services related to streaming content to our members. See Note 12, Segment and Geographic Information, in the accompanying notes to our consolidated financial statements for further detail.

 COMPETITION
 The market for entertainment video is intensely competitive and subject to rapid change. We compete with a broad set of activities for consumers' leisure time, including other entertainment video providers, such as linear television, streaming entertainment providers (including those that provide pirated content), video gaming providers, as well as user-generated content, some of which are by professional content creators, and more broadly against other sources of entertainment, such as social media, that our members could choose in their moments of free time. We also compete against entertainment video providers and content producers in obtaining content for our service, both for licensed content and for original content projects.
 While consumers may maintain simultaneous relationships with multiple entertainment sources, we strive for consumers to choose us in their moments of free time. We have often referred to this choice as our objective of "winning moments of truth." In attempting to win these moments of truth with our members, we seek to continually improve our service, including both our technology and our content offerings.
 SEASONALITY
 Our membership growth exhibits a seasonal pattern that reflects variations when consumers buy internet-connected screens and when they tend to increase their viewing. Historically, the fourth quarter represents our greatest streaming membership growth. In addition, our membership growth can be impacted by our content release schedule and changes to pricing and plans.

 INTELLECTUAL PROPERTY
 We regard our trademarks, service marks, copyrights, patents, domain names, trade dress, trade secrets, proprietary technologies and similar intellectual property as important to our success. We use a combination of patent, trademark, copyright and trade secret laws and confidentiality agreements to protect our proprietary intellectual property. Our intellectual property rights extend to our technology, business processes, the content we produce and distribute through our service, and the consumer products and experiences based thereon. We use the intellectual property of third parties in creating some of our content, merchandising our products and marketing our service. Our ability to provide our members with content they can watch depends on studios, content providers and other rights holders licensing rights, including distribution rights, to such content and certain related elements thereof, such as the public performance of music contained within the content we distribute. The license periods and the terms and conditions of such licenses vary. Our ability to protect and enforce our intellectual property rights is subject to certain risks and from time to time we encounter disputes over rights and obligations concerning intellectual property. We cannot provide assurance that we will prevail in any intellectual property disputes.
 REGULATION
 The media landscape and the internet delivery of content have seen growing regulatory action. Historically, media has been highly regulated in many countries. We are seeing some of these legacy regulatory frameworks be updated and expanded to address services like ours. In particular, we are seeing some countries update their cultural support legislation to include services like Netflix. This includes content quotas, levies and investment obligations. Some even restrict the extent of ownership rights we can have both in our service and in our content. In certain countries, regulators are also looking at restrictions that could require formal reviews of and/or adjustments to content that appears on our service in their country. In general these regulations impact all services and may make operating in certain jurisdictions more expensive or restrictive as to the content offerings we may provide.
 HUMAN CAPITAL
 We view our employees and our culture as key to our success. As of December 31, 2024, we had approximately 14,000 full-time employees. Of these, approximately 9,600 (69%) were located in the United States and Canada, 2,200 (16%) in Europe, Middle East, and Africa, 600 (4%) in Latin America and 1,600 (11%) in Asia-Pacific. We also have a number of employees engaged in content production, some of whom are part-time or temporary, and whose numbers fluctuate throughout the year and may be covered by collective bargaining agreements. We believe an important component of our success is our company culture. This culture, which is detailed in a "Culture Memo" located on our website, is often described as providing a unique environment for our employees to perform the best work of their lives in pursuit of excellence. We aim to attract and retain great people - representing a diverse array of perspectives and skills - to work together as a dream team. As our business grows and changes, we seek to improve our culture to meet the new needs of our business. We believe our dynamic culture helps us create a better experience for our members, employees, creators and partners.
 As we have expanded our offices globally, our company culture remains an important aspect of our operations. We are mindful of cultural differences across and within regions. Fostering a work environment that is culturally diverse, inclusive and equitable is a major focus for us. We work to build diversity, inclusion and equity into all aspects of our operations globally, with the goal of having diversity and inclusion function as a critical lens through which each Netflix employee carries out their role. We want more people and cultures to see themselves reflected on screen - so it's important that our employee base is diverse and represents the communities we serve. We look to help increase representation by educating our people leaders and recruiters on how to hire more inclusively, and to help the company and senior leaders diversify their networks. We also support numerous employee resource groups (ERGs), representing employees and allies from a broad array of historically underrepresented and/or marginalized communities. We publish annually an update on our inclusion initiatives and progress, which further highlights our approach to diversity and inclusion, and publish our EEO-1 reports on our website.
 We believe in fostering great leaders. We offer various experiences and training to inform our employees about our culture and other context that we believe is important for success at Netflix. We aim to equip our people leaders (officers, VPs, directors, and manager-level employees) to lead the business and our teams in alignment with our expectations and strategic objectives.
 We aim generally to pay our employees at their personal top of market, and they generally are able to choose the form of their compensation between cash and stock options. This permits employee compensation to be highly personalized and reflective of each employee's individual needs and preferences. We conduct pay equity analyses at least annually, and have adopted practices to help ensure that employees from underrepresented groups are not being underpaid based on gender identity (globally) and race or ethnicity (U.S.) relative to others doing the same or similar work under comparable circumstances. We aim to rectify any pay gaps that we find through this analysis.
 We care about the health and well-being of our employees and their families and provide a variety of benefit programs based on region, including health benefits. In the U.S., employees generally receive an annual cash health benefit allowance that they may allocate to medical, dental and vision premiums in a way that makes sense for them. Employees have access to a host of other benefits, including mental health, childcare, family planning and a company match for charitable donations.
 We believe that our approach to human capital resources has been instrumental in our growth, and has made Netflix a desirable destination for employees.

 OTHER INFORMATION
 We maintain a website at www.netflix.com. The contents of our website are not incorporated in, or otherwise to be regarded as part of, this Annual Report on Form 10-K. We make available, free of charge on our website, access to our Annual Report on Form 10-K, our Quarterly Reports on Form 10-Q, our Current Reports on Form 8-K and amendments to those reports filed or furnished pursuant to Section 13(a) or 15(d) of the Securities Exchange Act of 1934, as amended (the "Exchange Act"), as soon as reasonably practicable after we file or furnish them electronically with the Securities and Exchange Commission ("SEC").
 Investors and others should note that we announce material financial and other information to our investors using our investor relations website (ir.netflix.net), SEC filings, press releases, public conference calls and webcasts. We use these channels as well as social media and blogs to communicate with our members and the public about our company, our services and other issues. It is possible that the information we post on social media and blogs could be deemed to be material information. Therefore, we encourage investors, the media, and others interested in our company to review the information we post on the social media channels and blogs listed on our investor relations website.

 Item 1A.Risk Factors

 If any of the following risks actually occur, our business, financial condition and results of operations could be harmed. In that case, the trading price of our common stock could decline, and you could lose all or part of your investment.

 Risks Related to Our Business
 If our efforts to attract and retain members are not successful, our business will be adversely affected.
 We must continually add new members both to replace canceled memberships and to grow our business beyond our current membership base. Our ability to continue to attract and retain members will depend in part on our ability to consistently provide our members in countries around the globe with compelling content choices that keep our members engaged with our service, effectively drive conversation around our content and service, as well as provide a quality experience for choosing and enjoying TV series, films and games. Our penetration and growth rates have fluctuated and vary across the jurisdictions where we provide our service. In countries where we have been operating for many years or where we are highly penetrated, our membership growth is slower than in newer or less penetrated countries. Furthermore, the relative service levels, content offerings, pricing and related features of competitors to our service may adversely impact our ability to attract and retain members. Competitors include other entertainment video providers, such as linear television, and streaming entertainment providers (including those that provide pirated content), video gaming providers, as well as user-generated content, some of which are by professional content creators, and more broadly other sources of entertainment, such as social media, that our members could choose in their moments of free time.
 Members cancel our service for many reasons, including a perception that they do not use the service sufficiently, that they need to cut household expenses, dissatisfaction with content, a preference for competitive services and customer service issues that they believe are not satisfactorily resolved. Membership growth is also impacted by seasonality, with the fourth quarter historically representing our greatest growth, as well as the timing of our content release schedules. Adverse macroeconomic conditions, including inflation, may also adversely impact our ability to attract and retain members. If we do not grow as expected, given, in particular, that our content costs are largely fixed in nature, we may not be able to adjust our expenditures or increase our (per membership) revenues, including by adjusting membership pricing, commensurate with the lowered growth rate such that our margins, liquidity and results of operations may be adversely impacted. If we are unable to successfully compete with current and new competitors in providing compelling content, retaining our existing members and attracting new members, our business will be adversely affected.
 If we do not continuously provide value to our members, including making improvements to our service in a manner that is favorably received by them, our revenue, results of operations and business will be adversely affected.

 If consumers do not perceive our service offering to be of value, including if we introduce new or adjust existing features, adjust pricing or service offerings, or change the mix of content in a manner that is not favorably received by them, we may not be able to attract and retain members, and accordingly, our revenue and results of operations may be adversely affected. We expanded our entertainment video offering to include games and, more recently, live programming. If our efforts to sustain and improve our existing TV and film offering, as well as develop and expand our video entertainment options, are not done in a manner valued by our current and future members, our ability to attract and retain members may be negatively impacted. We may also seek to extend our business into new products and services to help drive growth. For example, we continue to expand our offering of consumer products and live experiences. To the extent we cannot successfully find and develop new products, experiences and services to help drive growth, or we do not realize the expected benefits or generate additional revenue from such new products, experiences, and services, our future results of operations and growth may be adversely impacted.
 We have and may, from time to time, adjust our membership pricing, our membership plans, or our pricing model itself, including for example, the lower-priced ad-supported subscription plan. Similarly, we have increased enforcement of and will continue to enforce our terms of use to limit multi-household usage and shared viewing outside of a household. These and other adjustments we make may not be well-received by consumers, and could negatively impact our ability to attract and retain members, revenue and our results of operations. In addition, many of our members rejoin our service or originate from word-of-mouth advertising from existing members. If our efforts to satisfy our existing members or adjustments to our service are not successful, we may not be able to attract or retain members, and as a result, our ability to maintain and/or grow our business will be adversely affected.
 Changes in competitive offerings for entertainment video could adversely impact our business.
 The market for entertainment is intensely competitive and subject to rapid change. Through new and existing distribution channels, consumers have increasing options to access entertainment video. The various economic models underlying these channels include subscription, transactional, ad-supported and piracy-based models. All of these have the potential to capture meaningful segments of the entertainment video market. We face competition from traditional providers of entertainment video, including broadcasters and cable network operators, as well as internet based e-commerce or entertainment video providers and platforms. Several of these competitors have long operating histories, large customer bases, strong brand recognition, exclusive rights to certain content, large content libraries, and significant

 financial, marketing and other resources. They may offer more compelling content or secure better terms from suppliers, adopt more aggressive pricing and devote more resources to product development, technology, infrastructure, content acquisitions and marketing. New entrants may enter the market or existing providers may adjust their services with unique offerings or approaches to providing entertainment video. In addition, new technological developments, including the development and use of generative artificial intelligence, are rapidly evolving. If our competitors gain an advantage by using such technologies more effectively to satisfy consumer demand, our ability to compete successfully and our results of operations could be adversely impacted. Companies also may enter into business combinations or alliances that strengthen their competitive positions. Piracy also threatens to damage our business, as its fundamental proposition to consumers is so compelling and difficult to compete against: virtually all content for free. In light of the compelling consumer proposition, piracy services are subject to rapid global growth, and our efforts to prevent that growth may be insufficient. If we are unable to successfully or profitably compete with current and new competitors and win moments of truth, our business will be adversely affected, and we may not be able to increase or maintain market share, revenues or profitability.
 We face risks, such as unforeseen costs and potential liability in connection with content we acquire, produce, license and/or distribute through our service.
 As a producer and distributor of content, we face potential liability for negligence, copyright and trademark infringement, or other claims based on the nature and content of materials that we acquire, produce, license and/or distribute. We also may face potential liability for content used in promoting our service, including marketing materials. We devote significant resources toward the development, production, marketing and distribution of original programming. We believe that original and exclusive programming can help differentiate our service from other offerings, enhance our brand and otherwise attract and retain members. To the extent our programming does not meet our expectations, in particular, in terms of costs, viewing and popularity, our business, including our brand and results of operations may be adversely impacted. As a content producer, we are responsible for production costs and other expenses, such as ongoing guild payments, and take on risks associated with production, such as completion and key talent risk. Further, negotiations or renewals related to entertainment industry collective bargaining agreements have, and in the future, could negatively impact timing and costs associated with our productions. We contract with third parties related to the development, production, marketing and distribution of our original programming. We may face potential liability or may suffer significant losses in connection with these arrangements, including but not limited to if such third parties violate applicable law, become insolvent or engage in fraudulent behavior. To the extent we create and sell physical or digital merchandise relating to our programming, and/or license such rights to third parties, we could become subject to product liability, intellectual property or other claims related to such merchandise. We may decide to remove content from our service, not to place licensed or produced content on our service or discontinue or alter production of original content if we believe such content might not be well received by our members, is prohibited by law, or could be damaging to our brand or business.
 To the extent we do not accurately anticipate costs or mitigate risks, including for content that we obtain but ultimately does not appear on or is removed from our service, or if we become liable for content we acquire, produce, license and/or distribute, our business may suffer. Litigation to defend these claims could be costly and the expenses and damages arising from any liability or unforeseen production risks could harm our results of operations. We may not be indemnified against claims or costs of these types and we may not have insurance coverage for these types of claims.
 If we are not able to manage change and growth, our business could be adversely affected.
 We are expanding our operations, scaling our streaming service to effectively and reliably handle anticipated growth in both members and features related to our services, such as introducing games and advertising on our service, as well as offering live programming and expanding our consumer products and experiences. We are also scaling our own studio operations to produce original content. As our international offering evolves, we are managing and adjusting our business to address varied content offerings, consumer customs and practices, in particular those dealing with e-commerce and streaming video, as well as differing legal and regulatory environments. As we scale our streaming service and introduce new features such as our ad-supported subscription plan and live programming, we are developing technology and utilizing third-party "cloud" computing, technology and other services. As we scale our content production, including games, and introduce new features and expand our consumer products and experience offerings, we are building out expertise in a number of disciplines, including creative, marketing, legal, finance, licensing, merchandising and other resources, which requires significant resources and management attention. Further, we may expand our content and service offerings in a manner that is not well received by consumers. As we grow our operations, we may face integration and operational challenges as well as potential unknown liabilities and reputational concerns in connection with partners we work with or companies we may acquire or control. If we are not able to manage the growing complexity of our business, including improving, refining or evolving our corporate culture, as well as our systems and operational practices related to our streaming operations and original content, our business may be adversely affected.
 If we fail to maintain a positive reputation concerning our service and the content we offer, we may not be able to attract or retain members, we may face regulatory scrutiny and our operating results may be adversely affected.
 We believe that a positive reputation concerning our service is important in attracting and retaining members. To the extent our content is perceived as low quality, offensive or otherwise not compelling to consumers, our ability to establish and maintain a positive reputation may be adversely impacted. To the extent our content is deemed controversial or offensive by government regulators, we may face direct or indirect

 retaliatory action or behavior, including being required to remove such content from our service, our entire service could be banned and/or become subject to heightened regulatory scrutiny across our business and operations. We could also face boycotts which could adversely affect our business. Furthermore, to the extent our response to government action or our marketing, customer service and public relations efforts are not effective or result in negative reaction, our ability to establish and maintain a positive reputation may likewise be adversely impacted. There is an increasing focus from regulators, investors, members and other stakeholders on environmental, social, and governance ("ESG") matters, both in the United States and internationally, including the adoption of new disclosure and regulatory frameworks. To the extent we are unable to meet regulatory or industry standards or investor expectations on ESG issues or the content we distribute and the manner in which we produce content creates ESG related concerns, our reputation may be harmed.
 Our business could be adversely impacted by costs and challenges associated with strategic acquisitions and investments.
 From time to time, we acquire or invest in businesses, content, and technologies that support our business. The risks associated with such acquisitions or investments (some of which may be unforeseen) include the difficulty of integrating solutions, operations, and personnel; inheriting liabilities and exposure to litigation; failure to realize anticipated benefits and expected synergies; and diversion of management's time and attention, among other acquisition-related risks.
 We may not be successful in overcoming such risks, and such acquisitions and investments may negatively impact our business. In addition, if we do not complete an announced acquisition transaction or integrate an acquired business successfully and in a timely manner, we may not realize the benefits of the acquisition to the extent anticipated. Acquisitions and investments may contribute to fluctuations in our quarterly financial results. These fluctuations could arise from transaction-related costs and charges associated with eliminating redundant expenses or write-offs of impaired assets recorded in connection with acquisitions and investments, and could negatively impact our financial results.
 We rely upon a number of partners to make our service available on their devices.
 We currently offer members the ability to receive streaming content through a host of internet-connected devices, including TVs, digital video players, TV set-top boxes and mobile devices. We have agreements with various cable, satellite and telecommunications operators to make our service available through the TV set-top boxes of these service providers, some of which compete directly with us or have investments in competing streaming content providers. In many instances, our agreements also include provisions by which the partner bills consumers directly for the Netflix service or otherwise offers services or products in connection with offering our service. If partners or other providers do a better job of connecting consumers with content they want to watch, for example through multi-service discovery interfaces, our service may be adversely impacted. We intend to continue to broaden our relationships with existing partners and to increase our capability to stream content and offer games to other platforms and partners over time. If we are not successful in maintaining existing and creating new relationships, or if we encounter technological, content licensing, regulatory, business or other impediments to delivering our streaming content to our members via these devices, our ability to retain members and grow our business could be adversely impacted.
 Our agreements with our partners are typically between one and three years in duration and our business could be adversely affected if, upon expiration, a number of our partners do not continue to provide access to our service or are unwilling to do so on terms acceptable to us, which terms may include the degree of accessibility and prominence of our service. Furthermore, devices are manufactured and sold by entities other than Netflix and while these entities should be responsible for the devices' performance, the connection between these devices and our service may nonetheless result in consumer dissatisfaction toward us and such dissatisfaction could result in claims against us or otherwise adversely impact our business. In addition, technology changes to our streaming functionality may require that partners update their devices, and from time to time, lead to us to stop supporting the delivery of our service on certain legacy devices. If partners do not update or otherwise modify their devices, or if we discontinue support for certain devices, our service and our members' use and enjoyment could be negatively impacted.
 We are subject to payment processing risk.
 Our members pay for our service using a variety of different payment methods, including credit and debit cards, gift cards, prepaid cards, direct debit, online wallets and direct carrier and partner billing. We rely on internal systems and those of third parties to process payment. Acceptance and processing of these payment methods are subject to certain rules, regulations, and industry standards, including data storage requirements, additional authentication requirements for certain payment methods, and require payment of interchange and other fees. To the extent there are increases in payment processing fees, material changes in the payment ecosystem, such as large re-issuances of payment cards, delays in receiving payments from payment processors, changes to rules, regulations or industry standards concerning payments, loss of payment partners and/or disruptions or failures in our payment processing systems, partner systems or payment products, including products we use to update payment information, our revenue, operating expenses and results of operations could be adversely impacted. In certain instances, we leverage third parties such as our cable and other partners to bill members on our behalf. If these third parties become unwilling or unable to continue processing payments on our behalf, we would have to transition members or otherwise find alternative methods of collecting payments, which could adversely impact member acquisition and retention. In addition, from time to time, we encounter fraudulent use of payment methods, which could impact our results of operations and if not adequately controlled and managed could create negative consumer perceptions of our service. If we are unable to maintain our fraud and chargeback rate at acceptable levels, card networks may

 impose fines, our card approval rate may be impacted and we may be subject to additional card authentication requirements. The termination of our ability to process payments on any major payment method would significantly impair our ability to operate our business.
 If government regulations relating to the internet or other areas of our business change, we may need to alter the manner in which we conduct our business, or incur greater operating expenses.
 The adoption or modification of laws or regulations relating to the internet or other areas of our business could limit or otherwise adversely affect the manner in which we currently conduct our business. As our service and others like us gain traction in international markets, governments are increasingly looking to introduce new or extend legacy regulations to these services, in particular those related to broadcast media and tax. For example, European law enables individual member states to impose levies and other financial obligations on media operators that provide services in their jurisdiction. Several European Union (EU) Member States have and others may, over time, impose financial and regulatory obligations on us. In addition, the continued growth and development of the market for online commerce may lead to more stringent consumer protection laws, which may impose additional burdens on us. Rules governing new technological developments, including generative artificial intelligence, are nascent and rapidly evolving such that the impact on areas related to our business remains uncertain. For example, in Europe, the Digital Markets Act remains subject to non-compliance investigations, the result of which could change how we interact with digital gatekeepers like Apple and Google. If we are required to comply with new regulations or legislation or new interpretations of existing regulations or legislation, this compliance could cause us to incur additional expenses or alter our business model.
 Changes in laws or regulations that adversely affect the growth, popularity or use of the internet, including laws impacting net neutrality, requiring payment of network access fees or payment of network support taxes, could decrease the demand for our service and increase our cost of doing business. Certain laws intended to prevent network operators from discriminating against the legal traffic that traverse their networks have been implemented in many countries, including across the EU and several U.S. states. In others, the laws may be nascent, evolving or non-existent. For example, a U.S. federal appeals court recently overturned the Federal Communications Commission's net neutrality rules. Given uncertainty around these rules, including changing interpretations, amendments or repeal, coupled with potentially significant political and economic power of local network operators, we could experience discriminatory or anti-competitive practices that could impede our growth, cause us to incur additional expense or otherwise negatively affect our business.
 We are engaged in legal proceedings that could cause us to incur unforeseen expenses and could occupy a significant amount of our management's time and attention.
 From time to time, we are subject to litigation or claims that could negatively affect our business operations and financial position. As we have grown, we have seen a rise in the number of litigation matters against us. These matters have included copyright and other claims related to our content, products, patent infringement claims, tax litigation, employment related litigation, as well as consumer and securities class actions, each of which are typically expensive to defend. Litigation disputes could cause us to incur unforeseen expenses, result in content unavailability, service disruptions, and otherwise occupy a significant amount of our management's time and attention, any of which could negatively affect our business operations and financial position. We also receive inquiries and subpoenas and other types of information requests from government authorities, and we may become subject to related claims and other actions related to our business activities. While the ultimate outcome of investigations, inquiries, information requests and related legal proceedings is difficult to predict, such matters can be expensive, time-consuming and distracting, and adverse resolutions or settlements of those matters may result in, among other things, modification of our business practices, reputational harm or costs and significant payments, any of which could negatively affect our business operations and financial position.
 Our advertising offering is new and subject to various risks and uncertainties, which may adversely affect our business.
 We have limited experience and operating history offering advertising on our service, and our advertising revenue may not grow as we expect. Our ability to generate advertising revenue is subject to various risks and will depend on a number of factors, including:
 • our ability to attract and retain advertisers;
 • fluctuations in memberships, including those selecting the ad-supported subscription plan, and member engagement;
 • the quantity or quality of ads shown to our members;
 • our ability to compete effectively for advertising spend;
 • the impact of seasonal, cyclical or other shifts in advertising spend, including the impact of macroeconomic conditions;
 • the availability, accuracy, utility, and security of analytics and measurement solutions offered by us or third parties that demonstrate the value of our ads to marketers, or our ability to further improve such tools;
 • changes in the way advertising on devices, connected TVs or on personal computers is measured or priced;
 • adverse legal developments relating to advertising or measurement tools;
 • changes in third-party policies, which may negatively impact the ability to measure, deliver and select ads to be served;
 • regulatory, legislative and industry developments relating to the collection and use of information and other privacy considerations, including regulations related to ad targeting and measurement tools;
 • any liability or reputational harm from advertisements shown on our service;

 • our relationship with third-party service providers for the management, operation, sale and technology to support advertisements on our service;
 • our ability to develop and expand an advertising sales and advertising technology organization team;
 • our ability to develop the technology and related infrastructure to support advertising and drive value to advertisers;
 • the impact of our content and reputation on advertisers' willingness to spend with us; and
 • any member dissatisfaction due to advertisements.
 Risks Related to Intellectual Property
 If studios, content providers or other rights holders refuse to license streaming content or other rights upon terms acceptable to us, our business could be adversely affected.
 Our ability to provide our members with content they can enjoy depends on obtaining various rights from third parties upon terms acceptable to us, including necessary distribution rights, to such content and certain related elements thereof, such as the public performance of music contained within the content we distribute. The license periods and the terms and conditions of such rights vary. As content providers develop their own streaming services, they may be unwilling to provide us with access to certain content, including popular series or movies. If the studios, content providers and other rights holders are not or are no longer willing or able to license us content upon terms acceptable to us, our ability to stream content to our members may be adversely affected and/or our costs could increase. Certain licenses for content provide for the studios or other content providers to withdraw content from our service relatively quickly. Because of these provisions and other actions we may take, content available through our service can be withdrawn on short notice. As competition increases, we see the cost of certain programming increase. As we seek to differentiate our service, we are often focused on securing certain exclusive rights when obtaining content, including original content. We are also focused on programming an overall mix of content that delights our members in a cost efficient manner. Within this context, we are selective about the titles we add and renew to our service. If we do not maintain a compelling mix of content, our member acquisition and retention may be adversely affected.
 Music and certain authors' performances contained within content we distribute may require us to obtain licenses for such distribution. In this regard, we engage in negotiations with collection management organizations ("CMOs") and similar entities that hold certain rights to music and/or other interests in intellectual property (e.g., remuneration rights) in connection with streaming content into various territories. If we are unable to reach mutually acceptable terms with these organizations, we could become involved in litigation and/or could be enjoined from distributing certain content, which could adversely impact our business. Additionally, pending and ongoing litigation and negotiations between certain CMOs and other third parties in various territories could adversely impact our negotiations with CMOs, or result in music publishers represented by certain CMOs unilaterally withdrawing rights, and thereby adversely impact our ability to reach licensing agreements reasonably acceptable to us. Failure to reach such licensing agreements could expose us to potential liability for copyright infringement or otherwise increase our costs. Additionally, as the market for the digital distribution of content grows, a broader role for CMOs in the remuneration of authors, performers and other beneficiaries of neighboring rights is likely to expose us to greater distribution expenses in certain markets.
 If our trademarks and other proprietary rights are not adequately protected to prevent use or appropriation by third parties, the value of our brand and other intangible assets may be diminished, and our business may be adversely affected.
 We rely and expect to continue to rely on a combination of confidentiality and license agreements with our employees, consultants and third parties with whom we have relationships, as well as trademark, copyright, patent and trade secret protection laws, to protect our proprietary rights. We may also seek to enforce our proprietary rights through court proceedings or other legal actions. We have filed and we expect to file from time to time for trademark, copyright, and patent applications. Nevertheless, these applications may not be approved, third parties may challenge any copyrights, patents or trademarks issued to or held by us, third parties may knowingly or unknowingly infringe our intellectual property rights, and we may not be able to prevent infringement or misappropriation without substantial expense to us. If the protection of our intellectual property rights is inadequate to prevent use or misappropriation by third parties, the value of our brand, content, and other intangible assets may be diminished, competitors may be able to more effectively mimic our service and methods of operations, the perception of our business and service to members and potential members may become confused in the marketplace, and our ability to attract members may be adversely affected.
 We currently hold various domain names relating to our brand, including Netflix.com. Failure to protect our domain names could adversely affect our reputation and brand and make it more difficult for users to find our website and our service. We may be unable, without significant cost or at all, to prevent third parties from acquiring domain names that are similar to, infringe upon or otherwise decrease the value of our trademarks and other proprietary rights.
 Intellectual property claims against us could be costly and result in the loss of significant rights related to, among other things, our technology, business processes, and content.
 Trademark, copyright, patent and other intellectual property rights are important to us and other companies. Our intellectual property rights extend to our technology, business processes, the content we produce and distribute through our service, and consumer products,

 experiences, and marketing assets based thereon. We use the intellectual property of third parties in creating some of our content, merchandising our products and experiences, and marketing our service. From time to time, third parties allege that we have infringed or otherwise violated their intellectual property rights. If we are unable to obtain sufficient rights, successfully defend our use, or develop non-infringing technology or otherwise alter our business practices on a timely basis in response to claims against us for infringement, misappropriation, misuse or other violation of third-party intellectual property rights, our business and competitive position may be adversely affected. In addition, the use or adoption of new and emerging technologies may increase our exposure to intellectual property claims, and the availability of copyright and other intellectual property protection for AI-generated material is uncertain. Many companies are devoting significant resources to developing patents that could potentially affect many aspects of our business. There are numerous patents that broadly claim means and methods of conducting business on the internet. We have not searched for patents relative to our technology. Defending ourselves against intellectual property claims, whether they are with or without merit or are determined in our favor, results in costly litigation and diversion of technical and management personnel. It also may result in our inability to use our current technology and products, our recommendation and merchandising technology or inability to market our service or merchandise our products. We may also have to remove content from our service, or remove consumer products or marketing materials from the marketplace. As a result of a dispute, we may have to develop non-infringing technology, enter into royalty or licensing agreements, adjust our content, merchandising or marketing activities or take other actions to resolve the claims. These actions, if required, may be costly or unavailable on terms acceptable to us.
 Risks Related to Information Technology
 Any significant disruption in or unauthorized access to our computer systems or those of third parties that we utilize in our operations, including those relating to cybersecurity or arising from cyber-attacks, could result in a loss or degradation of service, unauthorized access, disclosure or destruction of data, including member and corporate information, or theft of intellectual property, including digital content assets, which could adversely impact our business.
 Our reputation and ability to attract, retain and serve our members is dependent upon the reliable performance and security of our computer systems and those of third parties that we utilize in our operations. These systems may be subject to damage or interruption from, among other things, earthquakes, adverse weather conditions, other natural disasters, public health issues such as pandemics or epidemics, terrorist attacks, rogue employees, power loss, telecommunications failures, cybersecurity risks and incidents, and other interruptions beyond our control. Interruptions in these systems, or with the internet in general, could make our service unavailable or degraded or otherwise hinder our ability to deliver our service. Service interruptions, errors in our software or the unavailability of computer systems or data used in our operations could diminish the overall attractiveness of our service to existing and potential members.
 Our computer systems and those of third parties we use in our operations are subject to constantly evolving cybersecurity threats, including cyber-attacks such as computer viruses, malware, ransomware, denial of service attacks, physical or electronic break-ins, or insider threats, as well as misconfigurations in information systems, networks, software or hardware, and similar disruptions or errors. These systems and those of third parties with which we do business have experienced and may continue to experience directed attacks intended to lead to interruptions and delays in our service and operations as well as loss, misuse or theft of personal information (of third parties, employees, and our members) and other data, confidential information or intellectual property. We and many of the third parties we work with rely on open source software and libraries that are integrated into a variety of applications, tools and systems, which may increase our exposure to vulnerabilities. The addition of new features or upgrades also increases our exposure to vulnerabilities, and generative artificial intelligence could intensify these cybersecurity risks. Additionally, outside parties may attempt to induce employees, vendors, partners, or users to disclose sensitive or confidential information in order to gain access to data. Any attempt by hackers to obtain our data (including member and corporate information) or intellectual property (including digital content assets), disrupt our service, or otherwise access our systems, or those of third parties we use, if successful, could harm our business, be expensive to remedy and damage our reputation. We have implemented certain systems and processes to thwart hackers and protect our data and systems. However, the techniques used to gain unauthorized access to data and software are constantly evolving, and we may be unable to anticipate, detect or prevent unauthorized access or address all cybersecurity incidents that occur. Because of our prominence, we (and/or third parties we use) have been and may continue to be a particularly attractive target for such attacks, and from time to time, we have experienced unauthorized releases of certain digital content assets and unintended disclosure of personal information due to incidents related to third parties. However, to date these unauthorized releases have not had a material impact on our service, systems or business. There is no assurance that hackers may not have a material impact on our service or systems in the future. We do not carry insurance to cover expenses related to such disruptions or unauthorized access. Efforts to prevent hackers from disrupting our service or otherwise accessing our systems are expensive to develop, implement and maintain. These efforts require ongoing monitoring and updating as technologies change and efforts to overcome security measures become more sophisticated, and may limit the functionality of or otherwise negatively impact our service offering and systems. Any significant disruption to our service or access to our systems could result in a loss of members, damage our reputation, and adversely affect our business and results of operations. Further, a penetration of our systems or a third-party's systems or other misappropriation or misuse of personal information could subject us to business, regulatory, litigation and reputation risk, which could have a negative effect on our business, financial condition and results of operations.
 We utilize our own communications and computer hardware systems located either in our facilities or in that of a third-party provider. In addition, we utilize third-party "cloud" computing services in connection with our business operations. We also utilize our own and third-party

 content delivery networks ("CDN") to help us stream content and offer games in high volume to Netflix members over the internet. Problems faced by us or our third-party "cloud" computing or other network providers, including technological or business-related disruptions, as well as cybersecurity threats and regulatory interference, could adversely impact the experience of our members.
 We rely upon Amazon Web Services to operate certain aspects of our service and any disruption of or interference with our use of the Amazon Web Services operation would impact our operations and our business would be adversely impacted.
 Amazon Web Services ("AWS") provides a distributed computing infrastructure platform for business operations, or what is commonly referred to as a "cloud" computing service. We have architected our software and computer systems so as to utilize data processing, storage capabilities and other services provided by AWS. Currently, we run the vast majority of our computing on AWS. Given this, along with the fact that we cannot easily switch our AWS operations to another cloud provider, any commercial disputes related to, disruption of or interference with our use of AWS would impact our operations and our business would be adversely impacted. While the retail side of Amazon competes with us, we do not believe that Amazon will use the AWS operation in such a manner as to gain competitive advantage against our service, although if it were to do so it could harm our business.
 If the technology we use in operating our business fails, is unavailable, or does not operate to expectations, our business and results of operations could be adversely impacted.
 We utilize a combination of proprietary and third-party technology to operate our business. This includes the technology that we have developed to recommend and merchandise content to our consumers as well as enable fast and efficient delivery of content to our members and their various consumer electronic devices. For example, we have built and deployed our own CDN. To the extent Internet Service Providers ("ISPs") do not interconnect with our CDN or charge us to access their networks, or if we experience difficulties in our CDN's operation, our ability to efficiently and effectively deliver our streaming content to our members could be adversely impacted and our business and results of operations could be adversely affected. Likewise, if our recommendation and merchandising technology does not enable us to predict and recommend titles that our members will enjoy, our ability to attract and retain members may be adversely affected. We also utilize third-party technology to help market our service, process payments, and otherwise manage the daily operations of our business. If our technology or that of third-parties we utilize in our operations fails or otherwise operates improperly, including as a result of "bugs" or other errors in our development and deployment of software, our ability to operate our service, retain existing members and add new members may be impaired. Any harm to our members' devices caused by software used in our operations could have an adverse effect on our business, results of operations and financial condition.
 Changes in how network operators handle and charge for access to data that travel across their networks could adversely impact our business.
 We rely upon the ability of consumers to access our service through the internet. If network operators block, restrict or otherwise impair access to our service over their networks, our service and business could be negatively affected. To the extent that network operators implement usage based pricing, including meaningful bandwidth caps, or otherwise try to monetize access to their networks by data providers, we could incur greater operating expenses and our member acquisition and retention could be negatively impacted. Furthermore, to the extent network operators create tiers of internet access service and either charge us for or prohibit us from being available through these tiers, our business could be negatively impacted.
 Most network operators that provide consumers with access to the internet also provide these consumers with multichannel video programming. As such, many network operators have an incentive to use their network infrastructure in a manner adverse to our continued growth and success. While we believe that consumer demand, regulatory oversight and competition will help counterbalance these incentives, to the extent that network operators are able to provide preferential treatment to their data as opposed to ours or otherwise implement discriminatory network management practices, our business could be negatively impacted. The extent to which these incentives limit operator behavior differs across markets.
 Risks Related to Privacy
 Privacy concerns could limit our ability to collect and leverage member personal information and disclosure of member personal information could adversely impact our business and reputation.
 In the ordinary course of business and in particular in connection with content acquisition, merchandising our service to our members and our advertising offering, we collect and utilize information supplied by our members and third parties, which may include personal information and other data. We are subject to laws, rules and regulations relating to privacy and the collection, use and security of personal information, including but not limited to Regulation (EU) 2016/679 (also known as the General Data Protection Regulation or "GDPR") and the California Privacy Rights Act ("CPRA"). Any actual or perceived failure to comply with the GDPR, the California Consumer Privacy Act/CPRA, other data privacy laws or regulations, or related contractual or other obligations, or any perceived privacy rights violation, have and could in the future lead to investigations, claims, and proceedings by governmental entities and private parties, which to date have not been material but

 may result in significant damages for contract breach, and other significant costs, penalties, and other liabilities, as well as harm to our reputation and market position.
 Other businesses have been criticized by privacy groups and governmental bodies for attempts to link personal identities and other information to data collected on the internet regarding users' browsing and other habits. Increased regulation of data utilization practices, including self-regulation or findings under existing laws that limit our ability to collect, transfer and use personal information, could have an adverse effect on our business. In addition, if we were to disclose personal information about our members in a manner that was objectionable to them, our business reputation could be adversely affected, and we could face potential legal claims that could impact our operating results. Internationally, we may become subject to additional and/or more stringent legal obligations concerning our treatment of member and other personal information, such as laws regarding data localization, data transfer and/or restrictions on data export. Failure to comply with these obligations could subject us to liability, and to the extent that we need to alter our business model or practices to adapt to these obligations, we could incur additional expenses.
 Our reputation and relationships with members would be harmed if member personal information, particularly billing data, were to be accessed by unauthorized persons.
 We maintain personal information regarding our members, including names, age, gender and billing information. This personal information is maintained on our own systems as well as that of third parties we use in our operations. With respect to billing information, such as credit card numbers, we rely on encryption and authentication technology to secure such information. We take measures to protect against unauthorized intrusion into our members' information. Despite these measures and technologies we, our payment processing services or other third-party services we use such as AWS, could experience an unauthorized intrusion into our members' information. In the event of such a breach, current and potential members may become unwilling to provide the information to us necessary for them to remain or become members. We have notified and may in the future be required to notify regulators about any actual or perceived data breach (including various state Attorneys General, one or more EU data protection authorities, or other data protection authorities) as well as the individuals who are affected by the incident within strict time periods. Additionally, we could face legal claims or regulatory fines or penalties for such a breach. The costs relating to any data breach could be material, and we currently do not carry insurance against the risk of a data breach. We also maintain personal information concerning our employees, as well as personal information of others working on our productions. Should an unauthorized intrusion into our members' or employees' personal information and/or production personal information occur, our business could be adversely affected and our larger reputation with respect to data protection could be negatively impacted.
 Risks Related to Liquidity
 The long-term and largely fixed cost nature of our content commitments may limit our operating flexibility and could adversely affect our liquidity and results of operations.
 In connection with licensing streaming content, we typically enter into multi-year commitments with studios and other content providers. We also enter into multi-year commitments for content that we produce, either directly or through third parties, including elements associated with these productions such as non-cancelable commitments under talent agreements. The payment terms of these agreements are not tied to member usage or the size of our membership base ("fixed cost") but may be determined by costs of production or tied to such factors as titles licensed and/or theatrical exhibition receipts. Such commitments, to the extent estimable under accounting standards, are included in the Contractual Obligations section of Part II, Item 7, "Management's Discussion and Analysis of Financial Condition and Results of Operations" and Note 8, Commitments and Contingencies in the accompanying notes to our consolidated financial statements included in Part II, Item 8, "Financial Statements and Supplementary Data" of this Annual Report on Form 10-K. Given the multiple-year duration and largely fixed cost nature of content commitments, if business performance does not meet our expectations, our margins may be adversely impacted. Further, we may be unable to react to any reduction in our cash flows from operations, including those caused by a downturn in the economy, by reducing our streaming content obligations in the near-term. Payment terms for certain content commitments, such as content we directly produce, will typically require more up-front cash payments than other content licenses or arrangements whereby we do not fund the production of such content. To the extent revenue growth does not meet our expectations, our liquidity and results of operations could be adversely affected as a result of content commitments and accelerated payment requirements of certain agreements. In addition, the long-term and largely fixed cost nature of our content commitments may limit our flexibility in planning for, or reacting to changes in our business and the market segments in which we operate. If we license and/or produce content that is not favorably received by consumers in a territory, or is unable to be shown in a territory, acquisition and retention may be adversely impacted and given the long-term and fixed cost nature of our content commitments, we may not be able to adjust our content offerings quickly and our results of operations may be adversely impacted.
 We may seek additional capital that may result in stockholder dilution or that may have rights senior to those of our common stockholders.
 From time to time, we may seek to obtain additional capital, either through equity, equity-linked or debt securities. The decision to obtain additional capital will depend on, among other things, our business plans, operating performance and condition of the capital markets. Rising interest rates or any disruption in the capital markets could make it more difficult and expensive for us to raise additional capital or refinance

 our existing indebtedness. If we raise additional funds through the issuance of equity, equity-linked or debt securities, those securities may have rights, preferences or privileges senior to the rights of our common stock, and our stockholders may experience dilution. Any large equity or equity-linked offering could also negatively impact our stock price.
 We have a substantial amount of indebtedness and other obligations, including streaming content obligations, which could adversely affect our financial position, and we may not be able to generate sufficient cash to service our debt and other obligations.
 We have a substantial amount of indebtedness and other obligations, including streaming content obligations. Moreover, we may incur additional indebtedness in the future and incur other obligations, including additional streaming content obligations. Our ability to make payments on our debt and other obligations will depend on our financial and operating performance, which is subject to prevailing economic and competitive conditions and to certain financial, business and other factors beyond our control. If we are unable to service our debt and other obligations from cash flows, we may need to refinance or restructure all or a portion of such obligations prior to maturity. If the financial markets become difficult or costly to access, including due to rising interest rates, fluctuations in foreign currency exchange rates or other changes in economic conditions, our ability to raise additional capital may be negatively impacted, and any refinancing or restructuring could be at higher interest rates and may require us to comply with more onerous covenants, which could further restrict our business operations.
 As of December 31, 2024, we had the equivalent of $15.7 billion aggregate principal amount of senior notes outstanding ("Notes"), some of which is denominated in currencies other than the U.S. dollar. In addition, we have entered into a revolving credit agreement that provides for a $3 billion unsecured revolving credit facility. As of December 31, 2024, we have not borrowed any amount under this revolving credit facility. As of December 31, 2024, we had approximately $6.2 billion of total content liabilities as reflected on our consolidated balance sheet, some of which is denominated in currencies other than the U.S. dollar. Such amount does not include streaming content commitments that do not meet the criteria for liability recognition, the amounts of which are significant. Our substantial indebtedness and other obligations, including streaming content obligations, may require us to use a substantial portion of our cash flow from operations to make debt service payments and pay our other obligations when due, limit our ability to borrow additional funds, limit our flexibility to plan for, or react to, changes in our business and industry and place us at a competitive disadvantage compared to our less leveraged competitors. For more information on our streaming content obligations, including those not on our consolidated balance sheet, see Note 8, Commitments and Contingencies, in the accompanying notes to our consolidated financial statements included in Part II, Item 8, "Financial Statements and Supplementary Data" of this Annual Report on Form 10-K.
 Risks Related to International Operations
 We could be subject to economic, political, regulatory and other risks arising from our international operations.
 Operating in international markets requires significant resources and management attention and will subject us to economic, political, regulatory and other risks that may be different from or incremental to those in the U.S. In addition to the risks that we face in the U.S., our international operations involve risks that could adversely affect our business, including:
 • the need to adapt our content and user interfaces for specific cultural and language differences;
 • difficulties and costs associated with staffing and managing foreign operations;
 • political or social unrest, global hostilities, and economic instability;
 • compliance with laws such as the Foreign Corrupt Practices Act, UK Bribery Act and other anti-corruption laws, export controls and economic sanctions, and local laws prohibiting corrupt payments to government officials;
 • difficulties in understanding and complying with local laws, regulations and customs in foreign jurisdictions;
 • regulatory requirements or government action, whether in response to enforcement of actual or purported legal and regulatory requirements or otherwise, that results in disruption or non-availability of our service or particular content, administrative enforcement actions, fines, and civil and criminal liability, or increased operating costs in the applicable jurisdiction;
 • application of foreign intellectual property laws, which requires the business to adapt to bespoke compliance rules, or changes to such laws, among other issues, may impact the economics of creating or distributing content, anti-piracy efforts, or our ability to protect or exploit intellectual property rights;
 • adverse tax consequences such as those related to changes in tax laws or tax rates or their interpretations, and the related application of judgment in determining our global provision for income taxes, deferred tax assets or liabilities or other tax liabilities given the ultimate tax determination is uncertain;
 • fluctuations in currency exchange rates, which have and may continue to impact revenues and expenses of our international operations and expose us to foreign currency exchange rate risk, and while we use derivative and non-derivative instruments to hedge certain exposures to fluctuations in exchange rates, the use of such hedging activities may not be effective in offsetting an adverse financial impact and may introduce or heighten counterparty risk and we may choose not to hedge certain exposures;
 • rates of inflation;
 • profit repatriation, currency control regulations and other restrictions on the transfer of funds;
 • differing payment processing systems as well as consumer use and acceptance of electronic payment methods, such as payment cards;
 • new and different sources of competition;

 • censorship requirements that cause us to remove or edit popular content, leading to consumer disappointment, brand tarnishment or dissatisfaction with our service;
 • low usage and/or penetration of internet-connected consumer electronic devices;
 • different and more stringent user protection, data protection, privacy and other laws, including data localization and/or restrictions on data export, and local ownership requirements;
 • availability of reliable broadband connectivity and wide area networks in targeted areas for expansion;
 • differing laws and consumer understanding/attitudes regarding the illegality of piracy;
 • negative impacts from trade disputes; and
 • implementation of regulations designed to stimulate the local production of film and TV series in order to promote and preserve local culture and economic activity, including local content quotas, investment obligations, and levies to support local film funds. For example, the EU revised its Audio Visual Media Services Directive in 2018 to require that European works comprise at least thirty percent (30%) of media service providers' catalogs, and to require prominence of those works, and certain EU Member States have imposed additional investment obligations and levies.

 These and other factors may cause us to adjust our business plans, including expanding or ceasing certain operations in certain countries, and the execution of our strategies. Our failure to manage any of these risks successfully could harm our international operations and our overall business, and results of our operations.
 We are subject to taxation related risks in multiple jurisdictions.
 We are a U.S.-based multinational company subject to tax in multiple U.S. and foreign tax jurisdictions. Significant judgment is required in determining our global provision for income taxes, deferred taxes and other tax liabilities and receivables, and in evaluating our tax positions and other tax attributes on a worldwide basis. We are subject to the periodic examination of our domestic and foreign tax returns by the Internal Revenue Service, state, local, and foreign tax authorities, some of whom are challenging our tax positions. We regularly assess the likelihood of adverse outcomes from these examinations in determining the adequacy of our provision for income taxes and other tax liabilities. We consider many factors when evaluating and estimating our tax positions and tax benefits, which may require periodic adjustments and may not accurately forecast actual tax audit outcomes. If the ultimate determination of income and other tax liabilities differ from the amounts recorded or accrued, our business, financial condition or results of operations may be adversely impacted.
 Tax laws are regularly being re-examined and evaluated globally. New laws and interpretations of the law are taken into account for financial statement purposes in the quarter or year that they become applicable. Tax authorities are increasingly scrutinizing the tax positions of companies and we have tax audits pending in several jurisdictions. The U.S. federal and state governments, countries in the EU, as well as a number of other countries and organizations such as the Organization for Economic Cooperation and Development, are actively considering changes to existing tax laws that, if enacted, could increase our tax obligations in jurisdictions where we do business. If U.S. or other tax authorities change applicable tax laws or successfully challenge how or where our profits are currently recognized, our overall taxes could increase, and our business, financial condition or results of operations may be adversely impacted.
 Risks Related to Human Resources
 We may lose key employees or may be unable to hire qualified employees, and the failure to maintain and improve our company culture may adversely affect our business.
 We rely on the continued service of our senior management, including our Co-Chief Executive Officers, Ted Sarandos and Greg Peters, members of our executive team and other key employees. In our industry, there is substantial and continuous competition for highly-skilled business, product development, technical, creative and other personnel. If we experience high executive turnover, fail to adapt our business practices to industry expectations, fail to maintain a positive reputation, fail to implement succession plans for key employees, encounter difficulties associated with the transition of members of our management team, are not successful in recruiting new personnel or in retaining and motivating existing personnel, in instilling our culture in new employees, or maintaining and improving our culture as we grow, our operations may be disrupted, which could adversely affect our results of operations.
 Labor disputes may have an adverse effect on the Company's business.
 We and our partners, suppliers, and vendors engage writers, directors, actors, other talent, trade employees and others who are subject to collective bargaining agreements in the motion picture industry, both in the U.S. and internationally. Expiring collective bargaining agreements may be renewed on terms that are unfavorable to us. If expiring collective bargaining agreements cannot be renewed, affected unions have, and could in the future, take action in the form of strikes or work stoppages. Such work stoppages have resulted, and may in the future result, in halted productions and delays in our ability to provide new content to our members. Such actions, as well as higher costs or operating complexities in connection with these collective bargaining agreements or a significant labor dispute, could have an adverse effect on our business by causing delays in production, added costs or by reducing profit margins, and our ability to provide new content to our members could likewise be delayed or dropped.

 Risks Related to Our Stock Ownership
 Provisions in our charter documents and under Delaware law could discourage a takeover that stockholders may consider favorable, although we have announced plans to modify some of these provisions over time.
 Our charter documents in their current form may discourage, delay or prevent a merger or acquisition that a stockholder may consider favorable because they:
 • authorize our board of directors, without stockholder approval, to issue up to 10,000,000 shares of undesignated preferred stock;
 • provide for a classified board of directors until our annual meeting of stockholders to be held in 2025;
 • prohibit our stockholders from acting by written consent; and
 • establish advance notice requirements for proposing matters to be approved by stockholders at stockholder meetings.
 As a Delaware corporation, we are also subject to certain Delaware anti-takeover provisions. Under Delaware law, a corporation may not engage in a business combination with any holder of 15% or more of its capital stock unless the holder has held the stock for three years or, among other things, the board of directors has approved the transaction. Our board of directors could rely on Delaware law to prevent or delay an acquisition of us.
 In addition, a merger or acquisition may trigger retention payments to certain executive employees under the terms of our Amended and Restated Executive Severance and Retention Incentive Plan, thereby increasing the cost of such a transaction.
 Our stock price is volatile.
 The price at which our common stock has traded has fluctuated significantly. The price may continue to be volatile due to a number of factors including the following, some of which are beyond our control:
 • variations in our operating results, including our membership acquisition and retention, revenues, operating income, net income, net cash provided by operating activities and free cash flow;
 • variations between our actual operating results and the expectations of securities analysts, investors and the financial community;
 • announcements of developments affecting our business, systems or expansion plans by us or others;
 • competition, including the introduction of new competitors, their pricing strategies and services;
 • market volatility in general;
 • the level of demand for our stock, including the amount of short interest in our stock;
 • the impact of our current stock repurchase program and any future stock repurchase program we may adopt;
 • the operating results of our competitors; and
 • other risks and uncertainties described in these risk factors.
 As a result of these and other factors, investors in our common stock may not be able to resell their shares at or above their original purchase price.
 Following certain periods of volatility in the market price of our securities, we became the subject of securities litigation. We may experience more such litigation following future periods of volatility. This type of litigation may result in substantial costs and a diversion of management's attention and resources.
 Preparing and forecasting our financial results requires us to make judgments and estimates which may differ materially from actual results.
 Given the dynamic nature of our business, and the inherent limitations in predicting the future, forecasts of our revenues, operating margins, net income and other financial and operating data may differ materially from actual results. Also, predicting consumer adoption of various pricing strategies, such as the ad-supported subscription plan or efforts to limit multi-household usage, and new revenue streams, such as advertising revenue, is inherently difficult given the lack of operating history with respect to such offerings, and actual results may differ significantly from the expectations of our management, securities analysts or investors. Such discrepancies could cause a decline in the trading price of our common stock. In addition, the preparation of consolidated financial statements in conformity with accounting principles generally accepted in the United States of America also requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities, disclosures of contingent assets and liabilities at the date of the financial statements, and the reported amounts of revenues and expenses during the reported periods. We base such estimates on historical experience and on various other assumptions that we believe to be reasonable under the circumstances, but actual results may differ from these estimates. For example, we estimate the content amortization pattern, beginning with the month of first availability, of any particular licensed or produced television series, documentary or feature film based upon various factors including historical and estimated viewing patterns. If actual viewing patterns differ from these estimates, the

 pattern and/or period of amortization would be changed and could affect the timing or recognition of content amortization. If we revise such estimates it could result in greater in-period expenses, which could cause us to miss our earnings guidance or negatively impact the results we report which could negatively impact our stock price. Further, events outside of our control may cause actual results to differ from our forecast.

 Item 1B.Unresolved Staff Comments
 None.

 Item 1C.Cybersecurity
 We have an enterprise-wide information security program designed to identify, protect, detect and respond to and manage reasonably foreseeable cybersecurity risks and threats. To protect our information systems from cybersecurity threats, we use various security tools that help prevent, identify, escalate, investigate, resolve and recover from identified vulnerabilities and security incidents in a timely manner. These include, but are not limited to, internal reporting, monitoring and detection tools, and a bug bounty program to allow security researchers to assist us in identifying vulnerabilities in our products before they are exploited by malicious threat actors. We also maintain a third party security program to identify, prioritize, assess, mitigate and remediate third party risks; however, we rely on the third parties we use to implement security programs commensurate with their risk, and we cannot ensure in all circumstances that their efforts will be successful.
 We regularly assess risks from cybersecurity and technology threats and monitor our information systems for potential vulnerabilities. We use a widely-adopted risk quantification model to identify, measure and prioritize cybersecurity and technology risks and develop related security controls and safeguards. We conduct regular reviews and tests of our information security program and also leverage audits by our internal audit team, tabletop exercises, penetration and vulnerability testing, red team exercises, simulations, and other exercises to evaluate the effectiveness of our information security program and improve our security measures and planning. We also engage an external auditor to conduct an annual payment card industry data security standard review of our security controls protecting payment information, as well as third-party penetration testing of our cardholder environment and related systems. The results of these assessments are reported to the Audit Committee.
 Our systems and those of third parties with which we do business have experienced and may continue to experience directed attacks intended to lead to interruptions and delays in our service and operations as well as loss, misuse or theft of personal information (of third parties, employees, and our members) and other data, confidential information or intellectual property, and we have experienced unauthorized releases of certain digital content assets and unintended disclosure of personal information due to incidents related to third parties. However, to date these incidents have not had a material impact on our service, systems or business. Any significant disruption to our service or access to our systems could result in a loss of members and adversely affect our business and results of operation. Further, a penetration of our systems or a third-party's systems or other misappropriation or misuse of personal information could subject us to business, regulatory, litigation and reputation risk, which could have a negative effect on our business, financial condition and results of operations. See "Risk Factors - Any significant disruption in or unauthorized access to our computer systems or those of third parties that we utilize in our operations, including those relating to cybersecurity or arising from cyber-attacks, could result in a loss or degradation of service, unauthorized access, disclosure or destruction of data, including member and corporate information, or theft of intellectual property, including digital content assets, which could adversely impact our business."
 The Vice President of Security and Privacy Engineering leads our global information security organization responsible for overseeing the Netflix information security program. Our VP of Security and Privacy Engineering has over 30 years of industry experience, including serving in similar roles leading and overseeing cybersecurity programs at other public companies. Team members who support our information security program have relevant educational and industry experience, including holding similar positions at large technology companies. The teams provide regular reports to senior management and other relevant teams on various cybersecurity threats, assessments and findings.
 The Board oversees our annual enterprise risk assessment, where we assess key risks within the company, including security and technology risks and cybersecurity threats. The Audit Committee of the Board oversees our cybersecurity risk and receives regular reports from our VP of Security and Privacy Engineering on various cybersecurity matters, including risk assessments, mitigation strategies, areas of emerging risks, incidents and industry trends, and other areas of importance.

 Item 2.Properties
 We have leased principal properties in both Los Gatos, California, which is the location of our corporate headquarters, and in Los Angeles, California. In addition, we own and lease various office and production space throughout the world.
 We believe that our existing facilities are adequate to meet current requirements, and that suitable additional or substitute space will be available as needed to accommodate any further physical expansion of operations and for any additional offices.

 Item 3.Legal Proceedings
 Information with respect to this item may be found in Note 8 Commitments and Contingencies in the accompanying notes to our consolidated financial statements included in Part II, Item 8, "Financial Statements and Supplementary Data" of this Annual Report on Form 10-K, under the caption "Legal Proceedings" which information is incorporated herein by reference.

 Item 4.Mine Safety Disclosures
 Not applicable.

 Item 5.Market for Registrant's Common Equity, Related Stockholder Matters and Issuer Purchases of Equity Securities
 Market Information
 Our common stock is traded on the NASDAQ Global Select Market under the symbol "NFLX".
 Holders
 As of December 31, 2024, there were approximately 2,752 stockholders of record of our common stock, although there is a significantly larger number of beneficial owners of our common stock.
 Dividend Policy
 We have never declared or paid any cash dividends on our capital stock, and we do not currently anticipate paying any cash dividends in the foreseeable future.
 Company Purchases of Equity Securities
 Stock repurchases during the three months ended December 31, 2024 were as follows:

 Period
 Total Number of Shares Purchased (1)
 Average Price Paid per Share (2)
 Total Number of Shares Purchased as Part of Publicly Announced Programs (1)
 Approximate Dollar Value of Shares that May Yet Be Purchased Under the Program (1)

 October 1 - 31, 2024

 519,883
 $
 724.15
 519,883
 $
 2,678,384

 November 1 - 30, 2024

 457,732
 $
 792.49
 457,732
 $
 2,315,637

 December 1 - 31, 2024
 188,212
 $
 913.13
 188,212
 $
 17,143,775

 Total

 1,165,827
 1,165,827

 (1) In September 2023, the Board of Directors authorized the repurchase of up to $10 billion of its common stock, with no expiration date, and in December 2024, the Board of Directors increased the share repurchase authorization by an additional $15 billion, also with no expiration date. For further information regarding stock repurchase activity, see Note 9 Stockholders' Equity to the consolidated financial statements in this Annual Report.

 (2) Average price paid per share includes costs associated with the repurchases but excludes the 1% excise tax on stock repurchases imposed by the Inflation Reduction Act of 2022.

 Stock Performance Graph
 Notwithstanding any statement to the contrary in any of our previous or future filings with the Securities and Exchange Commission, the following information relating to the price performance of our common stock shall not be deemed "filed" with the Commission or "soliciting material" under the Exchange Act and shall not be incorporated by reference into any such filings.
 The following graph compares, for the five year period ended December 31, 2024, the total cumulative stockholder return on the Company's common stock with the total cumulative return of the NASDAQ Composite Index, the S&P 500 Index and the RDG Internet Composite Index. Measurement points are the last trading day of each of the Company's fiscal years ended December 31, 2019, December 31, 2020, December 31, 2021, December 31, 2022, December 31, 2023 and December 31, 2024. Total cumulative stockholder return assumes $100 invested at the beginning of the period in the Company's common stock, the stocks represented in the NASDAQ Composite Index, the stocks represented in the S&P 500 Index and the stocks represented in the RDG Internet Composite Index, respectively, and reinvestment of any dividends. Historical stock price performance should not be relied upon as an indication of future stock price performance.

 Item 6.[Reserved]

 Item 7.Management's Discussion and Analysis of Financial Condition and Results of Operations
 This section of this Form 10-K generally discusses 2024 and 2023 items and year-to-year comparisons between 2024 and 2023. Discussions of 2022 items and year-to-year comparisons between 2023 and 2022 that are not included in this Form 10-K can be found in "Management's Discussion and Analysis of Financial Condition and Results of Operations" in Part II, Item 7 of the Company's Annual Report on Form 10-K for the fiscal year ended December 31, 2023.
 Results of Operations
 The following represents our consolidated performance highlights:

 2024
 2023
 2022

 Financial Results:

 $
 $
 33,640,458
 $
 31,469,852
 %

 DVD revenues (1)
 —
 82,839
 145,698
 (100)
 %

 Total revenues
 $
 $
 33,723,297
 $
 31,615,550
 %

 Operating income
 $
 10,417,614
 $
 6,954,003
 $
 5,632,831
 %

 Operating margin
 %
 %
 %

 Global Streaming Memberships:

 41,350
 29,529
 8,903
 %

 Paid memberships at end of period (2)
 301,626
 260,276
 230,747
 %

 277,730
 240,889
 222,924
 %

 $
 11.70
 $
 11.64
 $
 11.76
 %

 Constant currency change (3)
 %

 (1) We discontinued our DVD-by-mail service in the year ended December 31, 2023. The discontinuance of our DVD business had an immaterial impact on our operations and financial results.
 (2) A paid membership (also referred to as a paid subscription) is defined as a membership that has the right to receive Netflix service following sign-up and a method of payment being provided, and that is not part of a free trial or certain other promotions that may be offered by the Company to new or rejoining members. Certain members have the option to add extra member sub accounts. These extra member sub accounts are not included in paid memberships. A membership is canceled and ceases to be reflected in the above metrics as of the effective cancellation date. Voluntary cancellations generally become effective at the end of the prepaid membership period. Involuntary cancellations, as a result of a failed method of payment, become effective immediately. Memberships are assigned to territories based on the geographic location used at time of sign-up as determined by the Company's internal systems, which utilize industry standard geo-location technology.
 (3) We believe the non-GAAP financial measure of constant currency revenue is useful in analyzing the underlying trends in average monthly revenue per paying membership ("ARM") absent foreign currency fluctuations. However, this non-GAAP financial measure should be considered in addition to, not as a substitute for, or superior to other financial measures prepared in accordance with GAAP.
 In order to exclude the effect of foreign currency rate fluctuations on ARM, we calculate current period revenue assuming foreign exchange rates had remained constant with foreign exchange rates from each of the corresponding months of the prior-year period and exclude the impact of hedging gains or losses realized as revenues. Constant currency percentage change in ARM is calculated as the percentage change between current period constant currency ARM and the prior comparative period ARM. The impact of hedging gains or losses is excluded from both the current and prior periods. For the year ended December 31, 2024, our revenues would have been approximately $1,424 million higher, excluding the impact of hedging and had foreign currency exchange rates remained constant with those for the year ended December 31, 2023. The unfavorable foreign exchange rate impacts in the year ended December 31, 2024 were primarily driven by the devaluation of the Argentine peso relative to the U.S. dollar coupled with significant price increases in the local currency in this jurisdiction.
 Operating margin for the year ended December 31, 2024 increased six percentage points as compared to the prior comparative period, primarily due to revenues growing at a faster rate as compared to the growth in cost of revenues, sales and marketing, and technology and development expenses, coupled with lower general and administrative expenses.

 Streaming Revenues

 We primarily derive revenues from monthly membership fees for services related to streaming content to our members. We offer a variety of streaming membership plans, the price of which varies by country and the features of the plan. As of December 31, 2024, pricing on our paid plans ranged from the U.S. dollar equivalent of $1 to $32 per month, and pricing on our extra member sub accounts ranged from the U.S. dollar equivalent of $2 to $8 per month. We expect that from time to time the prices of our membership plans in each country may change and we may test other plan and price variations.
 We also earn revenue from advertisements presented on our streaming service, consumer products, live events and various other sources. Revenues earned from sources other than monthly membership fees were not a material component of streaming revenues for the years ended December 31, 2024, 2023, and 2022.

 2024
 2023
 2022

 $
 $
 33,640,458
 $
 31,469,852
 $
 5,360,508
 %

 Streaming revenues for the year ended December 31, 2024 increased 16% as compared to the year ended December 31, 2023, primarily due to the growth in average paying memberships and price increases, partially offset by unfavorable changes in foreign exchange rates.
 The following tables summarize streaming revenues and other streaming membership information by region for the years ended December 31, 2024, 2023 and 2022. Hedging gains of $124 million are included in "Streaming revenues" for the year ended December 31, 2024. No hedging gains and losses were recognized as "Streaming revenues" in the comparative prior year periods. See Note 7 Derivative Financial Instruments and Hedging Activities to the consolidated financial statements for further information regarding the Company's derivative and non-derivative financial instruments.

 United States and Canada (UCAN)

 2024
 2023
 2022

 $
 17,359,369
 $
 14,873,783
 $
 14,084,643
 $
 2,485,586
 %

 Paid net membership additions (losses)
 9,497
 5,832
 (919)
 3,665
 %

 Paid memberships at end of period
 89,625
 80,128
 74,296
 9,497
 %

 84,112
 76,126
 74,001
 7,986
 %

 $
 17.20
 $
 16.28
 $
 15.86
 $
 0.92
 %

 Constant currency change
 %

 Europe, Middle East, and Africa (EMEA)

 2024
 2023
 2022

 $
 12,387,035
 $
 10,556,487
 $
 9,745,015
 $
 1,830,548
 %

 12,320
 12,084
 2,693
 %

 Paid memberships at end of period
 101,133
 88,813
 76,729
 12,320
 %

 94,200
 80,928
 73,904
 13,272
 %

 $
 10.96
 $
 10.87
 $
 10.99
 $
 0.09
 %

 Constant currency change
 %

 Latin America (LATAM)

 2024
 2023
 2022

 $
 4,839,816
 $
 4,446,461
 $
 4,069,973
 $
 393,355
 %

 7,330
 4,298
 1,738
 3,032
 %

 Paid memberships at end of period
 53,327
 45,997
 41,699
 7,330
 %

 48,954
 42,802
 40,000
 6,152
 %

 $
 8.24
 $
 8.66
 $
 8.48
 $
 (0.42)
 (5)
 %

 Constant currency change
 %

 Asia-Pacific (APAC)

 2024
 2023
 2022

 $
 4,414,746
 $
 3,763,727
 $
 3,570,221
 $
 651,019
 %

 12,203
 7,315
 5,391
 4,888
 %

 Paid memberships at end of period
 57,541
 45,338
 38,023
 12,203
 %

 50,466
 41,033
 35,019
 9,433
 %

 $
 7.29
 $
 7.64
 $
 8.50
 $
 (0.35)
 (5)
 %

 Constant currency change
 (3)
 %

 Cost of Revenues
 Cost of revenues primarily consists of the amortization of content assets. Other costs of revenues include expenses associated with the acquisition, licensing and production of content, streaming delivery costs, and other operating costs.
 Expenses related to the acquisition, licensing and production of content not included in content amortization may include payroll, stock-based compensation, facilities, and other personnel-related expenses, costs associated with obtaining rights to music included in our content, overall deals with talent, miscellaneous production-related costs and participations and residuals. Streaming delivery costs are primarily related to our global content delivery network ("Open Connect"). We have built our own Open Connect network to help us efficiently stream a high volume of content to our members over the internet. Delivery expenses, therefore, include equipment costs related to Open Connect, payroll and related personnel expenses and all third-party costs, such as cloud computing costs, associated with delivering content over the internet. Other operating costs include customer service and payment processing fees, including those we pay to our integrated payment partners, as well as other costs directly incurred in making our content available to members.

 2024
 2023
 2022

 Cost of revenues
 $
 21,038,464
 $
 19,715,368
 $
 19,168,285
 $
 1,323,096
 %

 %
 %
 %

 The increase in cost of revenues for the year ended December 31, 2024 as compared to the year ended December 31, 2023 was due to a $1,104 million increase in content amortization relating to our existing and new content.

 Sales and Marketing
 Sales and marketing expenses consist primarily of advertising expenses and certain payments made to marketing and advertising sales partners, including consumer electronics ("CE") manufacturers, multichannel video programming distributors ("MVPDs"), mobile operators, and ISPs. Marketing expenses include promotional activities such as digital and television advertising. Sales and marketing expenses also include payroll, stock-based compensation, facilities, and other related expenses for personnel that support advertising sales and marketing activities.

 2024
 2023
 2022

 Sales and marketing
 $
 2,917,554
 $
 2,657,883
 $
 2,530,502
 $
 259,671
 %

 %
 %
 %

 The increase in sales and marketing expenses for the year ended December 31, 2024 as compared to the year ended December 31, 2023 was primarily driven by a $131 million increase in personnel-related costs due to the growth in advertising sales headcount. Other sales and marketing expenses increased $129 million primarily due to a $54 million increase in marketing expenses due to the timing of marketing spend on our content slate, coupled with an increase in expenses incurred in connection with our advertising offering, including increased payments to advertising sales partners and other advertising distribution expenses.

 Technology and Development
 Technology and development expenses consist primarily of payroll, stock-based compensation, facilities, and other related expenses for technology personnel responsible for making improvements to our service offerings, including testing, maintaining and modifying our user interface, our recommendations, merchandising and infrastructure. Technology and development expenses also include costs associated with general use computer hardware and software.

 2024
 2023
 2022

 Technology and development
 $
 2,925,295
 $
 2,675,758
 $
 2,711,041
 $
 249,537
 %

 %
 %
 %

 The increase in technology and development expenses for the year ended December 31, 2024 as compared to the year ended December 31, 2023 was primarily due to a $224 million increase in personnel-related costs.

 General and Administrative
 General and administrative expenses consist of payroll, stock-based compensation, facilities, and other related expenses for corporate personnel. General and administrative expenses also include professional fees and other general corporate expenses.

 2024
 2023
 2022

 General and administrative
 $
 1,702,039
 $
 1,720,285
 $
 1,572,891
 $
 (18,246)
 (1)
 %

 %
 %
 %

 General and administrative expenses for the year ended December 31, 2024 as compared to the year ended December 31, 2023 remained relatively flat.

 Interest Expense
 Interest expense consists primarily of the interest associated with our outstanding debt obligations, including the amortization of debt issuance costs. See Note 6 Debt in the accompanying notes to our consolidated financial statements for further detail on our debt obligations.

 2024
 2023
 2022

 Interest expense
 $
 718,733
 $
 699,826
 $
 706,212
 $
 18,907
 %

 %
 %
 %

 Interest expense primarily consists of interest on our Notes of $718 million for the year ended December 31, 2024. The increase in interest expense for the year ended December 31, 2024 as compared to the year ended December 31, 2023 was due to the increase in debt.

 Interest and Other Income (Expense)
 Interest and other income (expense) consists primarily of foreign exchange gains and losses on foreign currency denominated balances, gains and losses on certain derivative instruments, and interest earned on cash, cash equivalents and short-term investments.

 2024
 2023
 2022

 Interest and other income (expense)
 $
 266,776
 $
 (48,772)
 $
 337,310
 $
 315,548
 %

 %
 —
 %
 %

 Interest and other income (expense) increased for the year ended December 31, 2024 primarily due to foreign exchange losses of $18 million, net of the impacts of derivatives and hedging, compared to the losses of $293 million for the corresponding period in 2023. In the year ended December 31, 2024, the foreign exchange losses were primarily driven by the remeasurement of cash and content liability positions in currencies other than the functional currencies, partially offset by a non-cash gain of $122 million, net of hedging impacts, from the remeasurement of our 5,170 million Senior Notes. The foreign exchange loss in the year ended December 31, 2023 was primarily driven by a non-cash loss of $176 million from the remeasurement of our Senior Notes denominated in euros, coupled with the remeasurement of cash and content liability positions in currencies other than the functional currencies.

 Provision for Income Taxes

 2024
 2023
 2022

 $
 1,254,026
 $
 797,415
 $
 772,005
 $
 456,611
 %

 Effective tax rate
 %
 %
 %

 The effective tax rate for the year ended December 31, 2024 remained relatively flat as compared to the year ended December 31, 2023. See Note 10 Income Taxes to the consolidated financial statements for further information regarding income taxes.

 Liquidity and Capital Resources

 2024
 2023

 Cash, cash equivalents, restricted cash and short-term investments
 $
 9,586,343
 $
 7,139,488
 $
 2,446,855
 %

 Short-term and long-term debt
 15,582,804
 14,543,261
 1,039,543
 %

 Cash, cash equivalents, restricted cash and short-term investments increased $2,447 million in the year ended December 31, 2024 primarily due to cash provided by operations, issuance of debt, and proceeds from issuance of common stock, partially offset by the repurchase of stock and repayment of debt.
 Debt, net of debt issuance costs and discounts, increased $1,040 million primarily due to the issuance of $1,800 million in additional Senior Notes, partially offset by the repayment upon maturity of the $400 million aggregate principal amount of our 5.750% Senior Notes and the remeasurement of our euro-denominated notes in the year ended December 31, 2024. The amount of principal and interest due in the next twelve months is $2,487 million. As of December 31, 2024, no amounts had been borrowed under our $3 billion Revolving Credit Agreement. See Note 6 Debt in the accompanying notes to our consolidated financial statements.
 We anticipate that we may periodically raise additional debt capital. Our ability to obtain this or any additional financing that we may choose or need, including for the refinancing of upcoming maturities or potential strategic acquisitions and investments, will depend on, among other things, our development efforts, business plans, operating performance, and the condition of the capital markets at the time we seek financing. We may not be able to obtain such financing on terms acceptable to us or at all. If we raise additional funds through the issuance of equity or debt securities, those securities may have rights, preferences or privileges senior to the rights of our common stock, and our stockholders may experience dilution.
 In September 2023, the Board of Directors authorized the repurchase of up to $10 billion of our common stock, with no expiration date, and in December 2024, the Board of Directors increased the share repurchase authorization by an additional $15 billion, also with no expiration date. Stock repurchases may be effected through open market repurchases in compliance with Rule 10b-18 under the Exchange Act, including through the use of trading plans intended to qualify under Rule 10b5-1 under the Exchange Act, privately-negotiated transactions, accelerated stock repurchase plans, block purchases, or other similar purchase techniques and in such amounts as management deems appropriate. We are not obligated to repurchase any specific number of shares, and the timing and actual number of shares repurchased will depend on a variety of factors, including our stock price, general economic, business and market conditions, and alternative investment opportunities. We may discontinue any repurchases of our common stock at any time without prior notice. In the fiscal year ended December 31, 2024, the Company repurchased 9,861,935 shares of common stock for an aggregate amount of $6,211 million (excluding the 1% excise tax on stock repurchases as a result of the Inflation Reduction Act of 2022). As of December 31, 2024, $17.1 billion remains available for repurchases.
 Our primary uses of cash include the acquisition, licensing and production of content, marketing programs, streaming delivery and personnel-related costs, as well as strategic acquisitions and investments. Cash payment terms for non-original content have historically been in line with the amortization period. Investments in original content, and in particular content that we produce and own, require more cash upfront relative to licensed content. For example, production costs are paid as the content is created, well in advance of when the content is available on the service and amortized. We expect to continue to significantly invest in global content, particularly in original content, which will impact our liquidity. We currently anticipate that cash flows from operations, available funds and access to financing sources, including our revolving credit facility, will continue to be sufficient to meet our cash needs for the next twelve months and beyond.
 Our material cash requirements from known contractual and other obligations primarily relate to our content, debt and lease obligations. As of December 31, 2024, the expected timing of those payments are as follows:

 Contractual obligations (in thousands):
 Total
 Next 12 Months
 Beyond 12 Months

 Content obligations (1)
 $
 23,248,931
 $
 11,424,696
 $
 11,824,235

 Debt (2)
 19,841,462
 2,486,945
 17,354,517

 Operating lease obligations (3)
 2,761,120
 514,625
 2,246,495

 Total
 $
 45,851,513
 $
 14,426,266
 $
 31,425,247

 (1)As of December 31, 2024, content obligations were comprised of $4.4 billion included in "Current content liabilities" and $1.8 billion of "Non-current content liabilities" on the Consolidated Balance Sheets and $17.0 billion of obligations that are not reflected on the Consolidated Balance Sheets as they did not then meet the criteria for recognition.
 Content obligations include amounts related to the acquisition, licensing and production of content. An obligation for the production of content includes non-cancelable commitments under creative talent and employment agreements and other production related

 commitments. An obligation for the acquisition and licensing of content is incurred at the time we enter into an agreement to obtain future titles. Once a title becomes available, a content liability is recorded on the Consolidated Balance Sheets. Certain agreements include the obligation to license rights for unknown future titles, the ultimate quantity and/or fees for which are not yet determinable as of the reporting date. Traditional film output deals, or certain TV series license agreements where the number of seasons to be aired is unknown, are examples of these types of agreements. The contractual obligations table above does not include any estimated obligation for the unknown future titles, payment for which could range from less than one year to more than five years. However, these unknown obligations are expected to be significant and we believe could include approximately $1 billion to $4 billion over the next three years, with the payments for the vast majority of such amounts expected to occur after the next twelve months. The foregoing range is based on considerable management judgments and the actual amounts may differ. Once we know the title that we will receive and the license fees, we include the amount in the contractual obligations table above.
 (2)Debt obligations include our Notes consisting of principal and interest payments. See Note 6 Debt in the accompanying notes to our consolidated financial statements for further details.

 (3)Operating lease obligations are comprised of operating lease liabilities included in "Accrued expenses and other liabilities" and "Other non-current liabilities" on the Consolidated Balance Sheets, inclusive of imputed interest. Operating lease obligations also include additional obligations that are not reflected on the Consolidated Balance Sheets as they did not meet the criteria for recognition. As of December 31, 2024, the Company has additional operating leases for real estate that have not yet commenced of $38 million which has been included above. See Note 5 Balance Sheet Components in the accompanying notes to our consolidated financial statements for further details regarding leases.

 As of December 31, 2024, we had gross unrecognized tax benefits of $432 million, of which $302 million was classified in "Other non-current liabilities" in the Consolidated Balance Sheets. At this time, an estimate of the range of reasonably possible adjustments to the balance of unrecognized tax benefits cannot be made. In addition, we may be required to pay deposits of approximately $800 million related to certain direct and indirect taxes in the next twelve months, which are in excess of our typical annual obligations.

 Cash Flows
 The following table summarizes our cash flows:

 2024
 2023
 2022

 Net cash provided by operating activities

 $
 7,361,364
 $
 7,274,301
 $
 2,026,257
 $
 87,063
 %

 Net cash provided by (used in) investing activities

 (2,181,784)
 541,751
 (2,076,392)
 (2,723,535)
 (503)
 %

 Net cash used in financing activities

 (4,074,427)
 (5,950,803)
 (664,254)
 (1,876,376)
 (32)
 %

 Net cash provided by operating activities for the year ended December 31, 2024 increased $87 million as compared to the year ended December 31, 2023, primarily driven by a $3,304 million or 61% increase in net income, an increase in adjustments for non-cash expenses, and favorable changes in working capital, partially offset by an increase in payments for content assets. The payments for content assets increased $3,862 million, from $13,140 million to $17,003 million, or 29%.
 Net cash provided by (used in) investing activities for the year ended December 31, 2024 decreased $2,724 million as compared to the year ended December 31, 2023, primarily due to there being no maturities of investments in the year ended December 31, 2024, as compared to maturities of investments of $1,395 million in the year ended December 31, 2023, coupled with an increase in purchases of investments of $1,237 million and an increase in purchases of property and equipment of $91 million.
 Net cash used in financing activities for the year ended December 31, 2024 decreased $1,876 million as compared to the year ended December 31, 2023, primarily due to proceeds from the issuance of debt of $1,794 million in the year ended December 31, 2024 and a $663 million increase in the proceeds from the issuance of common stock. These cash inflows were partially offset by the repayment upon maturity of the $400 million aggregate principal amount of our 5.750% Senior Notes in the year ended December 31, 2024 as compared to no repayments of debt in the corresponding period in 2023, coupled with a $218 million increase in the repurchases of common stock.
 Indemnifications
 The information set forth under Note 8 Commitments and Contingencies in the accompanying notes to our consolidated financial statements included in Part II, Item 8, "Financial Statements and Supplementary Data" of this Annual Report on Form 10-K is incorporated herein by reference.

 Critical Accounting Estimates
 The preparation of consolidated financial statements in conformity with accounting principles generally accepted in the United States of America requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities, disclosures of contingent assets and liabilities at the date of the financial statements, and the reported amounts of revenues and expenses during the reported periods. The Securities and Exchange Commission ("SEC") has defined a company's critical accounting policies as the ones that are most important to the portrayal of a company's financial condition and results of operations, and which require a company to make its most difficult and subjective judgments. Based on this definition, we have identified the critical accounting policies and judgments addressed below. We base our estimates on historical experience and on various other assumptions that we believe to be reasonable under the circumstances. Actual results may differ from these estimates.

 Content
 We acquire, license and produce content, including original programming, in order to offer our members unlimited viewing of video entertainment. The content licenses are for a fixed fee and specific windows of availability. Payment terms for certain content licenses and the production of content require more upfront cash payments relative to the amortization expense. Payments for content, including additions to content assets and the changes in related liabilities, are classified within "Net cash provided by operating activities" on the Consolidated Statements of Cash Flows.
 We recognize content assets (licensed and produced) as "Content assets, net" on the Consolidated Balance Sheets. For licensed content, we capitalize the fee per title and record a corresponding liability at the gross amount of the liability when the license period begins, the cost of the title is known and the title is accepted and available for streaming. For produced content, we capitalize costs associated with the production, including development costs, direct costs and production overhead.
 Based on factors including historical and estimated viewing patterns, we amortize the content assets (licensed and produced) in "Cost of revenues" on the Consolidated Statements of Operations over the shorter of each title's contractual window of availability or estimated period of use or ten years, beginning with the month of first availability. The amortization is on an accelerated basis, as we typically expect more upfront viewing, and film amortization is more accelerated than TV series amortization. On average, over 90% of a licensed or produced content asset is expected to be amortized within four years after its month of first availability. We review factors that impact the amortization of the content assets on a regular basis. Our estimates related to these factors require considerable management judgment.
 In the normal course of business, we, or a third-party producing content on our behalf, may qualify for tax incentives through eligible spend on productions. The accounting for tax incentives is dependent on the particular type of incentive, including the nature of the benefit and the location the incentive is earned. In general, tax incentives are realized as cash receipts and may be received prior to or after a title launches on our service. Upon a title's launch, any amounts we are eligible for through qualified production spend but have not received, are recognized in "Other current assets" or "Other non-current assets" on the Consolidated Balance Sheets as receivables. Tax incentives are generally accounted for as a reduction to the cost basis of content assets (presented in "Content assets, net") and reduce content amortization over the life of the title (as presented in "Cost of revenues") on the Consolidated Statements of Operations.
 Our business model is subscription based as opposed to a model generating revenues at a specific title level. Content assets (licensed and produced) are predominantly monetized as a group and therefore are reviewed at a group level when an event or change in circumstances indicates a change in the expected usefulness of the content or that the fair value may be less than unamortized cost. To date, we have not identified any such event or changes in circumstances. If such changes are identified in the future, these aggregated content assets will be stated at the lower of unamortized cost or fair value. In addition, unamortized costs for assets that have been, or are expected to be, abandoned are written off.
 Income Taxes
 We record a provision for income taxes for the anticipated tax consequences of our reported results of operations using the asset and liability method. Deferred income taxes are recognized by applying enacted statutory tax rates applicable to future years to differences between the financial statement carrying amounts of existing assets and liabilities and their respective tax bases as well as net operating loss and tax credit carryforwards. The effect on deferred tax assets and liabilities of a change in tax rates is recognized in income in the period that includes the enactment date. The measurement of deferred tax assets is reduced, if necessary, by a valuation allowance when it is more likely than not they will not be realized.
 Although we believe our assumptions, judgments and estimates are reasonable, changes in tax laws or our interpretation of tax laws and the resolution of any tax audits could significantly impact the amounts provided for income taxes in our consolidated financial statements.
 In evaluating our ability to recover our deferred tax assets, in full or in part, we consider all available positive and negative evidence, including our past operating results, our forecast of future earnings and future taxable income, and prudent and feasible tax planning strategies. The assumptions utilized in determining future taxable income require significant judgment and are consistent with the plans and estimates we are using to manage the underlying business. Actual operating results in future years could differ from our current assumptions, judgments and estimates.

 We do not recognize certain tax benefits from uncertain tax positions within the provision for income taxes. We may recognize a tax benefit only if it is more likely than not the tax position will be sustained on examination by the taxing authorities, based on the technical merits of the position. The tax benefits recognized in the financial statements from such positions are then measured based on the largest benefit that has a greater than 50% likelihood of being realized upon settlement. Due to uncertainties in any tax audit outcome, our estimates of the ultimate settlement of our unrecognized tax positions may change and the actual tax benefits may differ significantly from the estimates.
 See Note 10 Income Taxes to the consolidated financial statements for further information regarding income taxes.
 Recent Accounting Pronouncements
 The information set forth under Note 1 to the consolidated financial statements under the caption "Basis of Presentation and Summary of Significant Accounting Policies" is incorporated herein by reference.

 Item 7A.Quantitative and Qualitative Disclosures about Market Risk
 We are exposed to market risks related to interest rate changes and the corresponding changes in the market values of our debt and foreign currency fluctuations.

 Interest Rate Risk
 At December 31, 2024, our cash equivalents were generally invested in money market funds and time deposits. Interest paid on such funds fluctuates with the prevailing interest rate. Our short-term investments are primarily comprised of investments in government securities. These securities are classified as available-for-sale and are recorded at fair value with unrealized gains and losses, net of tax, included in accumulated other comprehensive income ("AOCI") within Stockholders' equity in the Consolidated Balance Sheets. Changes in interest rates could adversely affect the market value of these securities.
 As of December 31, 2024, we had $15.7 billion of debt, consisting of fixed rate unsecured debt in fifteen tranches due between 2025 and 2054. Refer to Note 6 Debt to the consolidated financial statements for details about all issuances. The fair value of our debt will fluctuate with movements of interest rates, increasing in periods of declining rates of interest and declining in periods of increasing rates of interest. The fair value of our debt will also fluctuate based on changes in foreign currency rates, as discussed below.

 Foreign Currency Risk
 We operate our business globally and transact in multiple currencies. Currencies denominated in other than the U.S. dollar accounted for 56% of revenue and 29% of operating expenses for the year ended December 31, 2024. We therefore have foreign currency risk related to these currencies, which are primarily the euro, the British pound, the Brazilian real, Argentine peso, and the Mexican peso.
 Accordingly, volatility in exchange rates, and in particular a weakening of foreign currencies relative to the U.S. dollar may negatively affect our revenue and operating income as expressed in U.S. dollars. Excluding the impact of hedging gains or losses realized as revenues, our revenues for the year ended December 31, 2024 would have been approximately $1,424 million higher had foreign currency exchange rates remained constant with those in the same period of 2023. The unfavorable foreign exchange rate impact in the year ended December 31, 2024 was primarily driven by the devaluation of the Argentine peso relative to the U.S. dollar coupled with significant price increases in the local currency in this jurisdiction. See Part II, Item 7, "Management's Discussion and Analysis of Financial Condition and Results of Operations" for further information regarding our non-GAAP financial measure of constant currency.
 We enter into foreign exchange forward contracts to mitigate fluctuations in forecasted U.S. dollar-equivalent revenues from changes in foreign currency exchange rates. These contracts may reduce, but do not entirely eliminate, the effect of foreign currency exchange fluctuations, and we may choose not to hedge certain exposures. We designate these contracts as cash flow hedges of forecasted foreign currency revenue and initially record the gains or losses on these derivative instruments as a component of AOCI and reclassify the amounts into "Revenues" on the Consolidated Statements of Operations in the same period the forecasted transaction affects earnings. If the U.S dollar weakened by 10% as of December 31, 2024 and December 31, 2023, the amount recorded in AOCI related to our foreign exchange contracts, before taxes, would have been approximately $1.9 billion and $958 million lower, respectively. This adverse change in AOCI would be expected to offset a corresponding favorable foreign currency change in the underlying forecasted revenues when recognized in earnings.
 We enter into foreign exchange forward contracts to mitigate fluctuations in forecasted and firmly committed U.S. dollar-equivalent transactions related to the licensing and production of content assets from changes in foreign currency exchange rates. These contracts may reduce, but do not entirely eliminate, the effect of foreign currency exchange fluctuations, and we may choose not to hedge certain exposures. We designate these contracts as cash flow hedges and initially record the gains or losses on these derivative instruments as a component of AOCI and reclassify the amounts into "Cost of Revenues" to offset the hedged exposures as they affect earnings, which occurs as the underlying hedged content assets are amortized. If the U.S dollar strengthened by 10% as of December 31, 2024 and December 31, 2023, the amount recorded in AOCI related to our foreign exchange contracts, before taxes, would have been approximately $187 million and $71 million lower, respectively. This adverse change in AOCI would be expected to offset a corresponding favorable foreign currency change in the underlying exposures when recognized in earnings.

 We use non-derivative instruments to mitigate foreign exchange risk related to our net investments in certain foreign subsidiaries. These non-derivative instruments may reduce, but do not entirely eliminate, the effect of foreign currency exchange fluctuations, and we may choose not to hedge certain exposures. We designate a portion of our foreign currency-denominated Senior Notes in euros as net investment hedges and the gains or losses on these non-derivative instruments are reported as a component of AOCI and remain in AOCI until the hedged net investment is sold or liquidated, at which point the amounts recognized in AOCI are reclassified into earnings.
 We have also experienced and will continue to experience fluctuations in our net income as a result of gains (losses) on the settlement and the remeasurement of monetary assets and liabilities denominated in currencies that are not the functional currency. In the year ended December 31, 2024, we began entering into foreign exchange forward contracts to mitigate the foreign exchange risk on intercompany transactions and monetary assets and liabilities that are not denominated in the functional currencies of the Company and its subsidiaries. These contracts may reduce, but do not entirely eliminate, the effect of foreign currency exchange fluctuations, and we may choose not to hedge certain exposures. Certain contracts are not designated as hedging instruments and the gains or losses on these derivative instruments are recorded in "Interest and other income (expense)" in the Consolidated Statements of Operations. We also designate certain contracts as fair value hedges to mitigate the foreign exchange risk on the remeasurement of our foreign-currency denominated debt. The gains or losses on these derivative instruments included in the assessment of hedge effectiveness are recorded in "Interest and other income (expense)," net with the offsetting foreign currency remeasurement gains and losses on the hedged items. If an adverse change in exchange rates of 10% was applied to our monetary assets and liabilities denominated in currencies other than the functional currencies as of December 31, 2024 and December 31, 2023, income before income taxes would have been approximately $38 million and $516 million lower, respectively, after considering the offsetting impact of the foreign currency exchange contracts and our net investment hedges. The decrease in the hypothetical adverse change in income before taxes from $516 million as of December 31, 2023 to $38 million as of December 31, 2024 is primarily driven by our use of non-derivative and derivative instruments to mitigate foreign exchange risk related to the remeasurement of foreign-currency denominated balances during the year ended December 31, 2024.

 Item 8.Financial Statements and Supplementary Data
 The consolidated financial statements and accompanying notes listed in Part IV, Item 15(a)(1) of this Annual Report on Form 10-K are included immediately following Part IV hereof and incorporated by reference herein.

 Item 9.Changes in and Disagreements with Accountants on Accounting and Financial Disclosure
 None.

 Item 9A.Controls and Procedures
 (a)Evaluation of Disclosure Controls and Procedures
 Our management, with the participation of our co-Chief Executive Officers and Chief Financial Officer, evaluated the effectiveness of our disclosure controls and procedures (as defined in Rules 13a-15(e) and 15d-15(e) under the Exchange Act) as of the end of the period covered by this Annual Report on Form 10-K. Based on that evaluation, our co-Chief Executive Officers and Chief Financial Officer concluded that our disclosure controls and procedures as of the end of the period covered by this Annual Report on Form 10-K were effective in providing reasonable assurance that information required to be disclosed by us in reports that we file or submit under the Exchange Act, is recorded, processed, summarized and reported within the time periods specified in the Securities and Exchange Commission's rules and forms, and that such information is accumulated and communicated to our management, including our co-Chief Executive Officers and Chief Financial Officer, as appropriate, to allow timely decisions regarding required disclosures.
 Our management, including our co-Chief Executive Officers and Chief Financial Officer, does not expect that our disclosure controls and procedures or our internal controls will prevent all error and all fraud. A control system, no matter how well conceived and operated, can provide only reasonable, not absolute, assurance that the objectives of the control system are met. Further, the design of a control system must reflect the fact that there are resource constraints, and the benefits of controls must be considered relative to their costs. Because of the inherent limitations in all control systems, no evaluation of controls can provide absolute assurance that all control issues and instances of fraud, if any, within Netflix have been detected.

 (b)Management's Annual Report on Internal Control Over Financial Reporting
 Our management is responsible for establishing and maintaining adequate internal control over financial reporting (as defined in Rule 13a-15(f) of the Exchange Act). Our management assessed the effectiveness of our internal control over financial reporting as of December 31, 2024. In making this assessment, our management used the criteria set forth by the Committee of Sponsoring Organizations of the Treadway Commission ("COSO") in Internal Control—Integrated Framework (2013 framework). Based on our assessment under the framework in Internal Control—Integrated Framework (2013 framework), our management concluded that our internal control over financial reporting was effective as of December 31, 2024. The effectiveness of our internal control over financial reporting as of December 31, 2024 has been audited by Ernst & Young LLP, an independent registered public accounting firm, as stated in their report that is included herein.

 (c)Changes in Internal Control Over Financial Reporting
 There was no change in our internal control over financial reporting that occurred during the quarter ended December 31, 2024 that has materially affected, or is reasonably likely to materially affect, our internal control over financial reporting.

 Report of Independent Registered Public Accounting Firm

 To the Stockholders and the Board of Directors of Netflix, Inc.

 Opinion on Internal Control Over Financial Reporting
 We have audited Netflix, Inc.'s internal control over financial reporting as of December 31, 2024, based on criteria established in Internal Control-Integrated Framework issued by the Committee of Sponsoring Organizations of the Treadway Commission (2013 framework) (the COSO criteria). In our opinion, Netflix, Inc. (the Company) maintained, in all material respects, effective internal control over financial reporting as of December 31, 2024, based on the COSO criteria.

 We also have audited, in accordance with the standards of the Public Company Accounting Oversight Board (United States) (PCAOB), the consolidated balance sheets of the Company as of December 31, 2024 and 2023, the related consolidated statements of operations, comprehensive income, stockholders' equity and cash flows for each of the three years in the period ended December 31, 2024, and the related notes and our report dated January 27, 2025 expressed an unqualified opinion thereon.

 Basis for Opinion
 The Company's management is responsible for maintaining effective internal control over financial reporting and for its assessment of the effectiveness of internal control over financial reporting included in the accompanying Management's Annual Report on Internal Control Over Financial Reporting. Our responsibility is to express an opinion on the Company's internal control over financial reporting based on our audit. We are a public accounting firm registered with the PCAOB and are required to be independent with respect to the Company in accordance with the U.S. federal securities laws and the applicable rules and regulations of the Securities and Exchange Commission and the PCAOB.

 We conducted our audit in accordance with the standards of the PCAOB. Those standards require that we plan and perform the audit to obtain reasonable assurance about whether effective internal control over financial reporting was maintained in all material respects.

 Our audit included obtaining an understanding of internal control over financial reporting, assessing the risk that a material weakness exists, testing and evaluating the design and operating effectiveness of internal control based on the assessed risk, and performing such other procedures as we considered necessary in the circumstances. We believe that our audit provides a reasonable basis for our opinion.

 Definition and Limitations of Internal Control Over Financial Reporting
 A company's internal control over financial reporting is a process designed to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for external purposes in accordance with generally accepted accounting principles. A company's internal control over financial reporting includes those policies and procedures that (1) pertain to the maintenance of records that, in reasonable detail, accurately and fairly reflect the transactions and dispositions of the assets of the company; (2) provide reasonable assurance that transactions are recorded as necessary to permit preparation of financial statements in accordance with generally accepted accounting principles, and that receipts and expenditures of the company are being made only in accordance with authorizations of management and directors of the company; and (3) provide reasonable assurance regarding prevention or timely detection of unauthorized acquisition, use, or disposition of the company's assets that could have a material effect on the financial statements.

 Because of its inherent limitations, internal control over financial reporting may not prevent or detect misstatements. Also, projections of any evaluation of effectiveness to future periods are subject to the risk that controls may become inadequate because of changes in conditions, or that the degree of compliance with the policies or procedures may deteriorate.

 /s/ Ernst & Young LLP

 San Jose, California

 Item 9B.Other Information
 Rule 10b5-1 Trading Plans
 The adoption or termination of contracts, instructions or written plans for the purchase or sale of our securities by our Section 16 officers and directors for the three months ended December 31, 2024, each of which is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c) under the Exchange Act ("Rule 10b5-1 Plan"), were as follows:

 Name
 Title
 Action
 Date Adopted
 Expiration Date
 Aggregate # of Securities to be Purchased/Sold

 Greg Peters (1)
 Co-CEO and Director
 Termination
 10/30/2024
 N/A
 187,913

 Greg Peters (2)
 Co-CEO and Director
 10/30/2024
 11/1/2027
 158,583

 David Hyman (3)
 Chief Legal Officer
 10/29/2024
 1/30/2026
 104,154

 Ted Sarandos (4)
 Co-CEO and Director
 10/25/2024
 2/27/2026
 199,063

 Spencer Neumann (5)
 Chief Financial Officer
 10/29/2024
 12/31/2025
 33,406

 Ann Mather (6)
 10/31/2024
 12/31/2025
 2,682

 Strive Masiyiwa (7)
 11/7/2024
 12/31/2025
 2,813

 Jeffrey Karbowski (8)
 Chief Accounting Officer
 10/29/2024
 1/31/2026
 3,820

 (1) On October 30, 2024, Greg Peters, Co-CEO and a member of the Board of Directors, terminated a pre-arranged stock trading plan pursuant to Rule 10b5-1, which was adopted on July 26, 2023 and provided for the potential exercise of vested stock options and the associated sale of up to 187,913 shares of Netflix common stock until November 1, 2027 or the earlier completion of all authorized transactions under the plan.

 (2) Upon termination of Mr. Peters' prior plan (described in footnote 1), on October 30, 2024, Mr. Peters entered into a pre-arranged stock trading plan pursuant to Rule 10b5-1 that provides for the potential exercise of vested stock options and the associated sale of up to 158,583 shares of Netflix common stock. This figure includes a grant of 31,112 Performance Share Units (PSUs) that are expected to vest during the term of the 10b5-1 plan, which are assumed to vest at 100% of the target award amount. The actual number of PSUs that may vest can vary between 0% - 200% of the target award of PSUs, subject to the achievement of certain performance conditions as set forth in the PSU award agreement, less shares to be withheld for tax withholding obligations. The plan expires on November 1, 2027, or upon the earlier completion of all authorized transactions under the plan.

 (3) David Hyman, Chief Legal Officer, entered into a pre-arranged stock trading plan pursuant to Rule 10b5-1 on October 29, 2024. Mr. Hyman's plan provides for the potential exercise of vested stock options and the associated sale of up to 104,154 shares of Netflix common stock. This figure includes 2,174 PSUs that are expected to vest during the term of the 10b5-1 plan, which are assumed to vest at 100% of the target award amount. The actual number of PSUs that may vest can vary between 0% - 200% of the target award of PSUs, subject to the achievement of certain performance conditions as set forth in the PSU award agreement, less shares to be withheld for tax withholding obligations. The plan expires on January 30, 2026, or upon the earlier completion of all authorized transactions under the plan.

 (4) Ted Sarandos, co-CEO and a member of the Board of Directors, entered into a pre-arranged stock trading plan pursuant to Rule 10b5-1 on October 25, 2024. Mr. Sarandos' plan provides for the potential exercise of vested stock options and the associated sale of up to 199,063 shares of Netflix common stock. The plan expires on February 27, 2026, or upon the earlier completion of all authorized transactions under the plan.

 (5) Spencer Neumann, Chief Financial Officer, entered into a pre-arranged stock trading plan pursuant to Rule 10b5-1 on October 29, 2024. Mr. Neumann's plan provides for the potential exercise of vested stock options and the associated sale of up to 33,406 shares of Netflix common stock. The plan expires on December 31, 2025, or upon the earlier completion of all authorized transactions under the plan.

 (6) Ann Mather, a member of the Board of Directors, entered into a pre-arranged stock trading plan pursuant to Rule 10b5-1 on October 31, 2024. Ms. Mather's plan provides for the potential exercise of vested stock options and the associated sale of up to 2,682 shares of Netflix common stock. The plan expires on December 31, 2025, or upon the earlier completion of all authorized transactions under the plan.

 (7) Strive Masiyiwa, a member of the Board of Directors, entered into a pre-arranged stock trading plan pursuant to Rule 10b5-1 on November 7, 2024. Mr. Masiyiwa's plan provides for the potential exercise of vested stock options and the associated sale of up to 2,813 shares of Netflix common stock. The plan expires on December 31, 2025, or upon the earlier completion of all authorized transactions under the plan.

 (8) Jeffrey Karbowski, Chief Accounting Officer, entered into a pre-arranged stock trading plan pursuant to Rule 10b5-1 on October 29, 2024. Mr. Karbowski's plan provides for the potential exercise of vested stock options and the associated sale of up to 3,820 shares of Netflix common stock. The plan expires on January 31, 2026, or upon the earlier completion of all authorized transactions under the plan.

 Other than those disclosed above, none of our directors or officers adopted or terminated a "non-Rule 10b5-1 trading arrangement" as defined in Item 408 of Regulation S-K.

 Item 9C.Disclosure Regarding Foreign Jurisdictions that Prevent Inspections
 Not applicable.

 Item 10.Directors, Executive Officers and Corporate Governance
 Information regarding our directors and executive officers is incorporated by reference from the information contained under the sections "Proposal One: Election of Directors," and "Code of Ethics" in our Proxy Statement for the Annual Meeting of Stockholders.
 The Company has adopted an insider trading policy which governs transactions in our securities by the Company and its directors, officers, employees, consultants, and contractors and is designed to promote compliance with insider trading laws, rules and regulations applicable to the Company. A copy of our insider trading policy is filed with this Annual Report on Form 10-K as Exhibit 19.1.

 Item 11.Executive Compensation
 Information required by this item is incorporated by reference from information contained under the sections "Compensation Discussion and Analysis" and "Compensation of Named Executive Officers and Other Matters" in our Proxy Statement for the Annual Meeting of Stockholders.

 Item 12.Security Ownership of Certain Beneficial Owners and Management and Related Stockholder Matters
 Information required by this item is incorporated by reference from information contained under the sections "Security Ownership of Certain Beneficial Owners and Management" and "Equity Compensation Plan Information" in our Proxy Statement for the Annual Meeting of Stockholders.

 Item 13.Certain Relationships and Related Transactions, and Director Independence
 Information required by this item is incorporated by reference from information contained under the section "Certain Relationships and Related Transactions" and "Director Independence" in our Proxy Statement for the Annual Meeting of Stockholders.

 Item 14.Principal Accountant Fees and Services
 Information with respect to principal independent registered public accounting firm fees and services is incorporated by reference from the information under the caption "Proposal Two: Ratification of Appointment of Independent Registered Public Accounting Firm" in our Proxy Statement for the Annual Meeting of Stockholders.

 Item 15.Exhibits, Financial Statement Schedules

 (a)The following documents are filed as part of this Annual Report on Form 10-K:
 (1)Financial Statements:
 The financial statements are filed as part of this Annual Report on Form 10-K under "Item 8. Financial Statements and Supplementary Data."
 (2)Financial Statement Schedules:
 The financial statement schedules are omitted as they are either not applicable or the information required is presented in the financial statements and notes thereto under "Item 8. Financial Statements and Supplementary Data."
 (3)Exhibits:
 See Exhibit Index immediately following the signature page of this Annual Report on Form 10-K.

 Item 16. Form 10–K Summary

 None.

 INDEX TO FINANCIAL STATEMENTS

 Page

 Report of Independent Registered Public Accounting Firm (PCAOB ID: 42)

 Consolidated Statements of Operations

 Consolidated Statements of Comprehensive Income

 Consolidated Statements of Cash Flows

 Consolidated Balance Sheets

 Consolidated Statements of Stockholders' Equity

 Notes to Consolidated Financial Statements

 Report of Independent Registered Public Accounting Firm

 To the Stockholders and the Board of Directors of Netflix, Inc.

 Opinion on the Financial Statements
 We have audited the accompanying consolidated balance sheets of Netflix, Inc. (the Company) as of December 31, 2024 and 2023, the related consolidated statements of operations, comprehensive income, stockholders' equity and cash flows for each of the three years in the period ended December 31, 2024, and the related notes (collectively referred to as the "consolidated financial statements"). In our opinion, the consolidated financial statements present fairly, in all material respects, the financial position of the Company at December 31, 2024 and 2023, and the results of its operations and its cash flows for each of the three years in the period ended December 31, 2024, in conformity with U.S. generally accepted accounting principles.

 We also have audited, in accordance with the standards of the Public Company Accounting Oversight Board (United States) (PCAOB), the Company's internal control over financial reporting as of December 31, 2024, based on criteria established in Internal Control-Integrated Framework issued by the Committee of Sponsoring Organizations of the Treadway Commission (2013 framework), and our report dated January 27, 2025 expressed an unqualified opinion thereon.

 Basis for Opinion
 These financial statements are the responsibility of the Company's management. Our responsibility is to express an opinion on the Company's financial statements based on our audits. We are a public accounting firm registered with the PCAOB and are required to be independent with respect to the Company in accordance with the U.S. federal securities laws and the applicable rules and regulations of the Securities and Exchange Commission and the PCAOB.

 We conducted our audits in accordance with the standards of the PCAOB. Those standards require that we plan and perform the audit to obtain reasonable assurance about whether the financial statements are free of material misstatement, whether due to error or fraud. Our audits included performing procedures to assess the risks of material misstatement of the financial statements, whether due to error or fraud, and performing procedures that respond to those risks. Such procedures included examining, on a test basis, evidence regarding the amounts and disclosures in the financial statements. Our audits also included evaluating the accounting principles used and significant estimates made by management, as well as evaluating the overall presentation of the financial statements. We believe that our audits provide a reasonable basis for our opinion.

 Critical Audit Matter
 The critical audit matter communicated below is a matter arising from the current period audit of the financial statements that was communicated or required to be communicated to the audit committee and that: (1) relates to accounts or disclosures that are material to the financial statements and (2) involved our especially challenging, subjective or complex judgments. The communication of the critical audit matter does not alter in any way our opinion on the consolidated financial statements, taken as a whole, and we are not, by communicating the critical audit matter below, providing a separate opinion on the critical audit matter or on the accounts or disclosures to which it relates.

 Content Amortization

 Description of the Matter
 As disclosed in Note 1 to the consolidated financial statements "Organization and Summary of Significant Accounting Policies", the Company acquires, licenses and produces content, including original programming ("Content"). The Company amortizes Content based on factors including historical and estimated viewing patterns.

Auditing the amortization of the Company's Content is complex and subjective due to the judgmental nature of amortization which is based on an estimate of future viewing patterns. Estimated viewing patterns are based on historical and forecasted viewing. If actual viewing patterns differ from these estimates, the pattern and/or period of amortization would be changed and could affect the timing of recognition of content amortization.

 How We Addressed the
Matter in Our Audit
 We obtained an understanding, evaluated the design and tested the operating effectiveness of controls over the content amortization process. For example, we tested controls over management's review of the content amortization method and the significant assumptions, including the historical and forecasted viewing hour consumption, used to develop estimated viewing patterns. We also tested management's controls to determine that the data used in the model was complete and accurate.

To test content amortization, our audit procedures included, among others, evaluating the content amortization method, testing the significant assumptions used to develop the estimated viewing patterns and testing the completeness and accuracy of the underlying data. For example, we assessed management's assumptions by comparing them to current viewing trends and current operating information including comparing previous estimates of viewing patterns to actual results. We also performed sensitivity analyses to evaluate the potential changes in the content amortization recorded that could result from changes in the assumptions.

 /s/ Ernst & Young LLP

 We have served as the Company's auditor since 2012.

 San Jose, California

 CONSOLIDATED STATEMENTS OF OPERATIONS
 (in thousands, except per share data)

 Year ended December 31,

 2024
 2023
 2022

 Revenues
 $
 $
 33,723,297
 $
 31,615,550

 Cost of revenues
 21,038,464
 19,715,368
 19,168,285

 Sales and marketing
 2,917,554
 2,657,883
 2,530,502

 Technology and development

 2,925,295
 2,675,758
 2,711,041

 General and administrative

 1,702,039
 1,720,285
 1,572,891

 Operating income
 10,417,614
 6,954,003
 5,632,831

 Other income (expense):

 Interest expense
 ( 718,733)
 ( 699,826)
 ( 706,212)

 Interest and other income (expense)
 266,776
 ( 48,772)
 337,310

 Income before income taxes
 9,965,657
 6,205,405
 5,263,929

 ( 1,254,026)
 ( 797,415)
 ( 772,005)

 $
 $
 $

 Earnings per share:

 Basic
 $
 20.28
 $
 12.25
 $
 10.10

 Diluted
 $
 19.83
 $
 12.03
 $
 9.95

 Weighted-average shares of common stock outstanding:

 Basic
 429,519
 441,571
 444,698

 Diluted
 439,261
 449,498
 451,290

 CONSOLIDATED STATEMENTS OF COMPREHENSIVE INCOME

 Year ended December 31,

 2024
 2023
 2022

 $
 $
 $

 Other comprehensive income (loss):

 Foreign currency translation adjustments, net of income tax (expense) benefit of $( 7) million, $ 0, and $ 0, respectively

 ( 247,949)
 113,384

 Change in unrealized gains on available-for-sale securities, net of income tax (expense) benefit of $( 1) million, $ 0, and $ 0, respectively

 2,511
 —
 —

 Cash flow hedges:

 Net unrealized gains (losses)
 921,227
 ( 120,023)
 —

 Reclassification of net gains included in net income
 ( 96,795)
 —
 —

 Net change, net of income tax (expense) benefit of $( 246) million, $ 36 million, and $ 0, respectively

 824,432
 ( 120,023)
 —

 Fair value hedges:

 Net unrealized gains excluded from the assessment of effectiveness, net of income tax (expense) benefit of $( 2) million, $ 0, and $ 0, respectively

 7,113
 —
 —

 Total other comprehensive income (loss)
 586,107

 Comprehensive income
 $
 9,297,738
 $
 5,401,351
 $
 4,315,113

 CONSOLIDATED STATEMENTS OF CASH FLOWS

 2024
 2023
 2022

 Cash flows from operating activities:

 $
 $
 $

 Adjustments to reconcile net income to net cash provided by operating activities:

 Additions to content assets
 ( 16,223,617)
 ( 12,554,703)
 ( 16,839,038)

 Change in content liabilities
 ( 779,135)
 ( 585,602)
 179,310

 Amortization of content assets
 15,301,517
 14,197,437
 14,026,132

 Depreciation and amortization of property, equipment and intangibles
 328,914
 356,947
 336,682

 Stock-based compensation expense
 272,588
 339,368
 575,452

 Foreign currency remeasurement loss (gain) on debt
 ( 121,539)
 176,296
 ( 353,111)

 Other non-cash items
 494,778
 512,075
 533,543

 Deferred income taxes
 ( 590,698)
 ( 459,359)
 ( 166,550)

 Changes in operating assets and liabilities:

 Other current assets
 22,180
 ( 181,003)
 ( 353,834)

 Accounts payable
 121,353
 93,502
 ( 158,543)

 Accrued expenses and other liabilities
 191,899
 103,565
 ( 55,513)

 Deferred revenue
 77,844
 178,708
 27,356

 Other non-current assets and liabilities
 ( 446,351)
 ( 310,920)
 ( 217,553)

 Net cash provided by operating activities
 7,361,364
 7,274,301
 2,026,257

 Cash flows from investing activities:

 Purchases of property and equipment
 ( 439,538)
 ( 348,552)
 ( 407,729)

 Acquisitions
 —
 —
 ( 757,387)

 Purchases of investments
 ( 1,742,246)
 ( 504,862)
 ( 911,276)

 Proceeds from maturities of investments
 —
 1,395,165
 —

 Net cash provided by (used in) investing activities
 ( 2,181,784)
 541,751
 ( 2,076,392)

 Cash flows from financing activities:

 Proceeds from issuance of debt
 1,794,460
 —
 —

 Repayments of debt
 ( 400,000)
 —
 ( 700,000)

 Proceeds from issuance of common stock
 832,887
 169,990
 35,746

 Repurchases of common stock
 ( 6,263,746)
 ( 6,045,347)
 —

 Taxes paid related to net share settlement of equity awards
 ( 8,285)
 —
 —

 Other financing activities
 ( 29,743)
 ( 75,446)
 —

 Net cash used in financing activities
 ( 4,074,427)
 ( 5,950,803)
 ( 664,254)

 Effect of exchange rate changes on cash, cash equivalents and restricted cash
 ( 416,331)
 82,684
 ( 170,140)

 Net increase (decrease) in cash, cash equivalents and restricted cash
 688,822
 1,947,933
 ( 884,529)

 Cash, cash equivalents and restricted cash, beginning of year
 7,118,515
 5,170,582
 6,055,111

 Cash, cash equivalents and restricted cash, end of year
 $
 7,807,337
 $
 7,118,515
 $
 5,170,582

 Supplemental disclosure:

 Income taxes paid
 $
 1,641,530
 $
 1,154,973
 $
 811,720

 Interest paid
 674,502
 684,504
 701,693

 CONSOLIDATED BALANCE SHEETS
 (in thousands, except share and per share data)

 2024
 2023

 Assets

 Current assets:

 Cash and cash equivalents
 $
 7,804,733
 $
 7,116,913

 Short-term investments
 1,779,006
 20,973

 Other current assets
 3,516,640
 2,780,247

 Total current assets
 13,100,379
 9,918,133

 Content assets, net
 32,452,462
 31,658,056

 Property and equipment, net
 1,593,756
 1,491,444

 Other non-current assets
 6,483,777
 5,664,359

 Total assets
 $
 53,630,374
 $
 48,731,992

 Liabilities and Stockholders' Equity

 Current liabilities:

 Current content liabilities
 $
 4,393,681
 $
 4,466,470

 Accounts payable
 899,909
 747,412

 Accrued expenses and other liabilities
 2,156,544
 1,803,960

 Deferred revenue
 1,520,813
 1,442,969

 Short-term debt
 1,784,453
 399,844

 Total current liabilities
 10,755,400
 8,860,655

 Non-current content liabilities
 1,780,806
 2,578,173

 Long-term debt
 13,798,351
 14,143,417

 Other non-current liabilities
 2,552,250
 2,561,434

 Total liabilities
 28,886,807
 28,143,679

 Commitments and contingencies (Note 8)

 Stockholders' equity:

 Preferred stock, $ 0.001 par value; 10,000,000 shares authorized at December 31, 2024 and December 31, 2023; no shares issued and outstanding at December 31, 2024 and December 31, 2023

 —
 —

 Common stock, $ 0.001 par value; 4,990,000,000 shares authorized at December 31, 2024 and December 31, 2023; 427,757,100 and 432,759,584 issued and outstanding at December 31, 2024 and December 31, 2023, respectively

 6,252,126
 5,145,172

 Treasury stock at cost ( 25,953,460 and 16,078,268 shares at December 31, 2024 and December 31, 2023)

 ( 13,171,638)
 ( 6,922,200)

 Accumulated other comprehensive income (loss)
 362,162
 ( 223,945)

 Retained earnings
 31,300,917
 22,589,286

 Total stockholders' equity
 24,743,567
 20,588,313

 Total liabilities and stockholders' equity
 $
 53,630,374
 $
 48,731,992

 CONSOLIDATED STATEMENTS OF STOCKHOLDERS' EQUITY
 (in thousands, except share data)

 Common Stock and Additional
Paid-in Capital
 Treasury Stock
 Accumulated
Other
Comprehensive Income (Loss)
 Retained
Earnings
 Total
Stockholders'
Equity

 Shares
 Amount

 Balances as of December 31, 2021
 443,963,107
 $
 4,024,561
 $
 ( 824,190)
 $
 ( 40,495)
 $
 12,689,372
 $
 15,849,248

 —
 —
 —
 —

 Other comprehensive loss
 —
 —
 —
 —

 Issuance of common stock
 1,383,669
 37,588
 —
 —
 —
 37,588

 Stock-based compensation expense

 —
 575,452
 —
 —
 —
 575,452

 Balances as of December 31, 2022
 445,346,776
 $
 4,637,601
 $
 ( 824,190)
 $
 ( 217,306)
 $
 17,181,296
 $
 20,777,401

 —
 —
 —
 —

 Other comprehensive loss
 —
 —
 —
 —

 Issuance of common stock
 1,926,598
 168,203
 —
 —
 —
 168,203

 Repurchases of common stock
 ( 14,513,790)
 —
 ( 6,098,010)
 —
 —
 ( 6,098,010)

 Stock-based compensation expense

 —
 339,368
 —
 —
 —
 339,368

 Balances as of December 31, 2023
 432,759,584
 $
 5,145,172
 $
 ( 6,922,200)
 $
 ( 223,945)
 $
 22,589,286
 $
 20,588,313

 —
 —
 —
 —

 Other comprehensive income
 —
 —
 —
 586,107
 —
 586,107

 Issuance of common stock
 4,872,708
 834,366
 —
 —
 —
 834,366

 Repurchases of common stock
 ( 9,861,935)
 —
 ( 6,241,153)
 —
 —
 ( 6,241,153)

 Shares withheld related to net share settlement of equity awards
 ( 13,257)
 —
 ( 8,285)
 —
 —
 ( 8,285)

 Stock-based compensation expense

 —
 272,588
 —
 —
 —
 272,588

 Balances as of December 31, 2024
 427,757,100
 $
 6,252,126
 $
 ( 13,171,638)
 $
 362,162
 $
 31,300,917
 $
 24,743,567

 NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

 1. Organization and Summary of Significant Accounting Policies
 Description of Business
 Netflix, Inc. (the "Company") was incorporated on August 29, 1997 and began operations on April 14, 1998. The Company is one of the world's leading entertainment services with approximately 302 million paid memberships in over 190 countries enjoying TV series, films and games across a wide variety of genres and languages. Members can play, pause and resume watching as much as they want, anytime, anywhere, and can change their plans at any time.
 Basis of Presentation
 The consolidated financial statements include the accounts of the Company and its wholly-owned subsidiaries. Intercompany balances and transactions have been eliminated.
 Use of Estimates
 The preparation of consolidated financial statements in conformity with generally accepted accounting principles ("GAAP") in the United States of America requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities, disclosure of contingent assets and liabilities at the date of the financial statements, and the reported amounts of revenues and expenses during the reporting periods. Significant items subject to such estimates and assumptions include the content asset amortization policy and the recognition and measurement of income tax assets and liabilities. The Company bases its estimates on historical experience and on various other assumptions that the Company believes to be reasonable under the circumstances. On an ongoing basis, the Company evaluates these assumptions, judgments and estimates. Actual results may differ from these estimates.
 Recently issued accounting pronouncements not yet adopted
 In December 2023, the Financial Accounting Standards Board ("FASB") issued Accounting Standards Update ("ASU") 2023-09, Income Taxes (Topic 740): Improvements to Income Tax Disclosures, which requires public entities, on an annual basis, to provide disclosure of specific categories in the rate reconciliation, as well as disclosure of income taxes paid disaggregated by jurisdiction. ASU 2023-09 is effective for fiscal years beginning after December 15, 2024, with early adoption permitted. The Company is currently evaluating the impact of adopting ASU 2023-09.
 In November 2024, the FASB issued ASU 2024-03, Income Statement-Reporting Comprehensive Income-Expense Disaggregation Disclosures (Subtopic 220-40): Disaggregation of Income Statement Expenses, requiring public entities to disclose additional information about specific expense categories in the notes to the financial statements on an interim and annual basis. ASU 2024-03 is effective for fiscal years beginning after December 15, 2026, and for interim periods beginning after December 15, 2027, with early adoption permitted. The Company is currently evaluating the impact of adopting ASU 2024-03.
 Recently adopted accounting pronouncements
 In November 2023, the FASB issued ASU 2023-07, Segment Reporting (Topic 280): Improvements to Reportable Segment Disclosures, requiring public entities to disclose information about their reportable segments' significant expenses and other segment items on an interim and annual basis. Public entities with a single reportable segment are required to apply the disclosure requirements in ASU 2023-07, as well as all existing segment disclosures and reconciliation requirements in ASC 280 on an interim and annual basis. The Company adopted ASU 2023-07 during the year ended December 31, 2024. See Note 12 Segment and Geographic Information in the accompanying notes to the consolidated financial statements for further detail.
 Cash Equivalents and Short-term Investments
 The Company considers investments in instruments purchased with an original maturity of 90 days or less to be cash equivalents. The Company also classifies amounts in transit from payment processors for customer credit card and debit card transactions that it expects to settle within several days as cash equivalents.
 The Company classifies short-term investments, which consist of marketable securities with original maturities in excess of 90 days as available-for-sale. Short-term investments are reported at fair value, with allowances for credit losses included in "Interest and other income (expense)" in the Consolidated Statements of Operations and unrealized gains and losses included in "Accumulated other comprehensive income (loss)" within Stockholders' equity in the Consolidated Balance Sheets. The Company uses the specific identification method to determine cost in calculating realized gains and losses upon the sale of short-term investments.

 Short-term investments are reviewed periodically for allowances for credit losses and impairment. When evaluating the investments, the Company reviews factors such as the extent to which the fair value of the security is less than the amortized cost basis, adverse conditions specifically related to the security, the financial condition of the issuer, the Company's intent to sell, and whether it would be more likely than not that the Company would be required to sell the investments before the recovery of their amortized cost basis.
 Content
 The Company acquires, licenses and produces content, including original programming, in order to offer members unlimited viewing of video entertainment. The content licenses are for a fixed fee and specific windows of availability. Payment terms for certain content licenses and the production of content require more upfront cash payments relative to the amortization expense. Payments for content, including additions to content assets and the changes in related liabilities, are classified within "Net cash provided by operating activities" on the Consolidated Statements of Cash Flows.
 The Company recognizes content assets (licensed and produced) as "Content assets, net" on the Consolidated Balance Sheets. For licensed content, the Company capitalizes the fee per title and records a corresponding liability at the gross amount of the liability when the license period begins, the cost of the title is known and the title is accepted and available for streaming. For produced content, the Company capitalizes costs associated with the production, including development costs, direct costs and production overhead.
 Based on factors including historical and estimated viewing patterns, the Company amortizes the content assets (licensed and produced) in "Cost of revenues" on the Consolidated Statements of Operations over the shorter of each title's contractual window of availability or estimated period of use over ten years, beginning with the month of first availability. The amortization is on an accelerated basis, as the Company typically expects more upfront viewing, and film amortization is more accelerated than TV series amortization. On average, over 90 % of a licensed or produced content asset is expected to be amortized within four years after its month of first availability. The Company reviews factors impacting the amortization of the content assets on a regular basis. The Company's estimates related to these factors require considerable management judgment.
 In the normal course of business, the Company, or a third-party producing content on the Company's behalf, may qualify for tax incentives through eligible spend on productions. The accounting for tax incentives is dependent on the particular type of incentive, including the nature of the benefit and the location the incentive is earned. In general, tax incentives are realized as cash receipts and may be received prior to or after a title launches on the Company's service. Upon a title's launch, any amounts the Company is eligible for through qualified production spend but has not received, are recognized in "Other current assets" or "Other non-current assets" on the Company's Consolidated Balance Sheets as receivables. Tax incentives are generally accounted for as a reduction to the cost basis of the Company's content assets (presented in "Content assets, net") and reduce content amortization over the life of the title (as presented in "Cost of revenues") on the Consolidated Statements of Operations.
 The Company's business model is subscription based as opposed to a model generating revenues at a specific title level. Content assets (licensed and produced) are predominantly monetized as a group and therefore are reviewed in aggregate at a group level when an event or change in circumstances indicates a change in the expected usefulness of the content or that the fair value may be less than unamortized cost. To date, the Company has not identified any such event or changes in circumstances. If such changes are identified in the future, these aggregated content assets will be stated at the lower of unamortized cost or fair value. In addition, unamortized costs for assets that have been, or are expected to be, abandoned are written off.
 Acquisitions
 The Company uses its best estimates and assumptions to assign fair value to the tangible and intangible assets acquired and liabilities assumed at the acquisition date. In addition, uncertain tax positions, tax-related valuation allowances and pre-acquisition contingencies are initially recorded in connection with a business combination as of the acquisition date.
 Property and Equipment
 Property and equipment are carried at cost less accumulated depreciation. Depreciation is calculated using the straight-line method over the shorter of the estimated useful lives of the respective assets, generally up to 30 years, or the expected lease term for leasehold improvements, if applicable.
 Trade Receivables
 Trade receivables primarily consist of membership and advertising fees due to the Company. The Company evaluates the need for an allowance for credit losses based on historical collection trends, the financial condition of its payment partners, and external market factors.
 Revenue Recognition
 The Company's primary source of revenues is from monthly membership fees. Members are billed in advance of the start of their monthly membership and revenues are recognized ratably over each monthly membership period. Revenues are presented net of the taxes that

 are collected from members and remitted to governmental authorities. The Company is the principal in all its relationships where partners, including consumer electronics ("CE") manufacturers, multichannel video programming distributors ("MVPDs"), mobile operators and internet service providers ("ISPs"), provide access to the service as the Company retains control over service delivery to its members. In circumstances in which the price that the member pays is established by a partner and there is no standalone price for the Netflix service (for instance, in a bundle), the net amount collected from the partner is recognized as revenue.
 The Company also earns revenue from advertisements presented on its streaming service, consumer products, live events and various other sources. Revenues earned from sources other than monthly membership fees were not a material component of revenues for the years ended December 31, 2024, 2023, and 2022. See Note 2 Revenue Recognition to the consolidated financial statements for further information regarding revenues.
 Sales and Marketing
 Sales and marketing expenses consist primarily of advertising expenses and certain payments made to marketing and advertising sales partners, including CE manufacturers, MVPDs, mobile operators and ISPs. Sales and marketing expenses also include payroll, stock-based compensation, facilities, and other related expenses for personnel that support the Company's advertising sales and marketing activities. Marketing expenses are expensed as incurred and include promotional activities such as digital and television advertising. Advertising expenses were $ 1,779 million, $ 1,732 million and $ 1,586 million for the years ended December 31, 2024, 2023 and 2022, respectively.
 Income Taxes
 The Company records a provision for income taxes for the anticipated tax consequences of the reported results of operations using the asset and liability method. Deferred income taxes are recognized by applying enacted statutory tax rates applicable to future years to differences between the financial statement carrying amounts of existing assets and liabilities and their respective tax bases as well as net operating loss and tax credit carryforwards. The effect on deferred tax assets and liabilities of a change in tax rates is recognized in income in the period that includes the enactment date. The measurement of deferred tax assets is reduced, if necessary, by a valuation allowance for any tax benefits for which future realization is uncertain. The Company accounts for the tax effects of global intangible low tax income as a current period expense.
 The Company does not recognize certain tax benefits from uncertain tax positions within the provision for income taxes. The Company may recognize a tax benefit only if it is more likely than not the tax position will be sustained on examination by the taxing authorities, based on the technical merits of the position. The tax benefits recognized in the financial statements from such positions are then measured based on the largest benefit that has a greater than 50% likelihood of being realized upon settlement. The Company recognizes interest and penalties related to uncertain tax positions in income tax expense. See Note 10 Income Taxes to the consolidated financial statements for further information regarding income taxes.
 Foreign Currency
 The functional currency for the Company's subsidiaries is determined based on the primary economic environment in which the subsidiary operates. The Company translates the assets and liabilities of its non-U.S. dollar functional currency subsidiaries into U.S. dollars using exchange rates in effect at the end of each period. Revenues and expenses for these subsidiaries are translated using rates that approximate those in effect during the period. Gains and losses from these translations are recognized in cumulative translation adjustment included in "Accumulated other comprehensive income" in Stockholders' equity on the Consolidated Balance Sheets.
 The Company remeasures monetary assets and liabilities that are not denominated in the functional currency at exchange rates in effect at the end of each period. Gains and losses from these remeasurements are recognized in "Interest and other income (expense)" in the Consolidated Statements of Operations. Foreign exchange gains (losses) were $( 18) million, $( 293) million, and $ 282 million for the years ended December 31, 2024, 2023, and 2022, respectively. These gains and losses were primarily due to the non-cash remeasurement of our Senior Notes denominated in euros and the remeasurement of cash and content liability positions denominated in currencies other than functional currencies. Foreign exchange gains (losses) for the year ended December 31, 2024 were net of hedging impacts. No hedging gains or losses were recognized in the Consolidated Statements of Operations in the years ended December 31, 2023 and 2022. See Note 7 Derivative Financial Instruments and Hedging Activities for further information.
 Derivative Financial Instruments and Hedging Activities
 The Company uses derivative and non-derivative instruments to manage foreign exchange risk related to its ongoing business operations with the primary objective of reducing earnings and cash flow volatility associated with fluctuations in foreign exchange rates.
 The Company recognizes derivative instruments at fair value as either assets (presented in "Other current assets" and "Other non-current assets") or liabilities (presented in "Accrued expenses and other liabilities" and "Other non-current liabilities") on the Company's Consolidated Balance Sheets. The Company classifies derivative instruments in the Level 2 category within the fair value hierarchy.
 Cash flow hedges

 The Company enters into forward contracts to manage the foreign exchange risk on forecasted revenue transactions denominated in currencies other than the U.S. dollar, as well as the foreign exchange risk on forecasted transactions and firm commitments related to the licensing and production of foreign currency-denominated content assets. These forward contracts are designated as cash flow hedges of foreign currency firm commitments and forecasted transactions and generally have maturities of 36 months or less. The hedging contracts may reduce, but do not entirely eliminate, the effect of foreign currency exchange movements, and the Company may choose not to hedge certain exposures.
 The gain or loss on derivative instruments designated as cash flow hedges of forecasted foreign currency revenue is initially reported as a component of accumulated other comprehensive income ("AOCI") and reclassified into "Revenues" on the Consolidated Statements of Operations in the same period the forecasted transaction affects earnings. The gain or loss on derivative instruments designated as cash flow hedges of firmly committed or forecasted transactions related to the licensing and production of content assets is initially reported as a component of AOCI and reclassified into "Cost of Revenues" on the Consolidated Statements of Operations in the same period the hedged transaction affects earnings, which occurs as the underlying hedged content assets are amortized. Cash flows from hedging activities are classified in the same category as the cash flows for the underlying item being hedged within "Net cash provided by operating activities" on the Consolidated Statements of Cash Flows.
 In the event that the likelihood of occurrence of the underlying forecasted transactions is determined to be probable not to occur, the gains or losses on the related cash flow hedges are reclassified from AOCI to "Interest and other income (expense)" in the Consolidated Statements of Operations in the period of dedesignation.
 Fair value hedges
 The Company designates forward contracts as fair value hedges to manage the foreign exchange risk on its foreign-currency denominated debt. These hedges may reduce, but do not entirely eliminate, the effect of foreign currency exchange movements, and the Company may choose not to hedge the full amount of its exposure. The gain or loss on derivative instruments designated as fair value hedges included in the assessment of hedge effectiveness is recognized in "Interest and other income (expense)," net with the offsetting foreign currency remeasurement gains and losses on the hedged items. The Company excludes forward points from the assessment of hedge effectiveness and recognizes the initial value of the excluded component over the life of the hedging instrument in "Interest and other income (expense)" on the Consolidated Statements of Operations. The difference between changes in fair value of the excluded component and the amount recognized in earnings is recognized as a component in AOCI. Cash flows from hedging activities are classified in the same category as the cash flows for the underlying item being hedged within "Net cash provided by (used in) financing activities" on the Consolidated Statements of Cash Flows.
 Net investment hedges
 The Company designates a portion of its foreign currency-denominated debt as net investment hedges to manage the foreign exchange risk on its investment in certain foreign subsidiaries. These hedges may reduce, but do not entirely eliminate, the effect of foreign currency exchange movements, and the Company may choose not to hedge certain exposures. The gains or losses on these non-derivative instruments are reported as a component of AOCI as part of the cumulative translation adjustment on the Company's Consolidated Balance Sheets. The accumulated gains and losses remain in AOCI until the hedged net investment is sold or liquidated, at which point the amounts recognized in AOCI are reclassified into earnings.
 Derivative instruments not designated as hedging instruments
 The Company enters into forward contracts to manage the foreign exchange risk on intercompany transactions and monetary assets and liabilities that are not denominated in the functional currencies of the Company and its subsidiaries. These derivative instruments are not designated as hedging instruments and may reduce, but do not entirely eliminate, the effect of foreign currency exchange movements. The gains or losses on derivative instruments not designated as hedging instruments are recorded in "Interest and other income (expense)" in the Consolidated Statements of Operations. Cash flows related to these derivative instruments are classified within "Net cash provided by operating activities" on the Consolidated Statements of Cash Flows.
 See Note 7 Derivative Financial Instruments and Hedging Activities to the consolidated financial statements for further information regarding the Company's derivative and non-derivative financial instruments.
 Stock-Based Compensation
 The Company grants non-qualified stock options to its employees on a monthly basis. For certain executive officers, the Company grants restricted stock units ("RSUs") and performance-based restricted stock units ("PSUs"). Stock-based compensation expense is based on the fair value of the stock awards at the grant date and is recognized, net of forfeitures, over the requisite service period. See Note 9 Stockholders' Equity to the consolidated financial statements for further information regarding stock-based compensation.

 2. Revenue Recognition
 The following tables summarize streaming revenues, paid net membership additions (losses), and ending paid memberships by region for the years ended December 31, 2024, 2023 and 2022, respectively. Hedging gains of $ 124 million are included in "Streaming revenues" for the

 year ended December 31, 2024. No hedging gains and losses were recognized as "Streaming revenues" in the comparative prior year periods. See Note 7 Derivative Financial Instruments and Hedging Activities for further information.

 United States and Canada (UCAN)

 2024
 2023
 2022

 $
 17,359,369
 $
 14,873,783
 $
 14,084,643

 Paid net membership additions (losses)
 9,497
 5,832
 ( 919)

 Paid memberships at end of period (1)
 89,625
 80,128
 74,296

 Europe, Middle East, and Africa (EMEA)

 2024
 2023
 2022

 $
 12,387,035
 $
 10,556,487
 $
 9,745,015

 12,320
 12,084
 2,693

 Paid memberships at end of period (1)
 101,133
 88,813
 76,729

 Latin America (LATAM)

 2024
 2023
 2022

 $
 4,839,816
 $
 4,446,461
 $
 4,069,973

 7,330
 4,298
 1,738

 Paid memberships at end of period (1)
 53,327
 45,997
 41,699

 Asia-Pacific (APAC)

 2024
 2023
 2022

 $
 4,414,746
 $
 3,763,727
 $
 3,570,221

 12,203
 7,315
 5,391

 Paid memberships at end of period (1)
 57,541
 45,338
 38,023

 (1) A paid membership (also referred to as a paid subscription) is defined as a membership that has the right to receive Netflix service following sign-up and a method of payment being provided, and that is not part of a free trial or certain other promotions that may be offered by the Company to new or rejoining members. Certain members have the option to add extra member sub accounts. These extra member sub accounts are not included in paid memberships. A membership is canceled and ceases to be reflected in the above metrics as of the effective cancellation date. Voluntary cancellations generally become effective at the end of the prepaid membership period. Involuntary cancellations, as a result of a failed method of payment, become effective immediately. Memberships are assigned to territories based on the geographic location used at time of sign-up as determined by the Company's internal systems, which utilize industry standard geo-location technology.

 Deferred revenue primarily consists of membership fees billed that have not been recognized, as well as gift and other prepaid memberships that have not been fully redeemed. As of December 31, 2024, total deferred revenue was $ 1,521 million, the vast majority of which was related to membership fees billed that are expected to be recognized as revenue within the next month. The remaining deferred revenue balance, which is related to gift cards and other prepaid memberships, will be recognized as revenue over the period of service after redemption, which is expected to occur over the next 12 months. The $ 78 million increase in deferred revenue as compared to the balance of $ 1,443 million for the year ended December 31, 2023, is a result of the increase in membership fees billed due to increased memberships and price increases.

 3. Earnings per Share
 Basic earnings per share is computed using the weighted-average number of outstanding shares of common stock during the period. Diluted earnings per share is computed using the weighted-average number of outstanding shares of common stock and, when dilutive, potential outstanding shares of common stock during the period. Potential outstanding shares of common stock are calculated using the treasury-stock method and consist of incremental shares issuable upon the assumed exercise of stock options and vesting of time-based and performance-based restricted stock units. The computation of earnings per share is as follows:

 2024
 2023
 2022

 (in thousands, except per share data)

 Basic earnings per share:

 $
 $
 $

 Shares used in computation:

 Weighted-average shares of common stock outstanding
 429,519
 441,571
 444,698

 Basic earnings per share
 $
 20.28
 $
 12.25
 $
 10.10

 Diluted earnings per share:

 $
 $
 $

 Shares used in computation:

 Weighted-average shares of common stock outstanding
 429,519
 441,571
 444,698

 Effect of dilutive stock-based awards
 9,742
 7,927
 6,592

 Weighted-average number of shares
 439,261
 449,498
 451,290

 Diluted earnings per share

 $
 19.83
 $
 12.03
 $
 9.95

 The following table summarizes the potential shares of common stock excluded from the diluted calculation as their inclusion would have been anti-dilutive:

 2024
 2023
 2022

 Stock-based awards
 4,109
 6,790

 4. Cash, Cash Equivalents, Restricted Cash, and Short-term Investments
 The Company classifies short-term investments, which consist of marketable securities with original maturities in excess of 90 days as available-for-sale ("AFS"). The Company does not buy and hold securities principally for the purpose of selling them in the near future. The Company's policy is focused on the preservation of capital, liquidity and return. From time to time, the Company may sell certain securities but the objectives are generally not to generate profits on short-term differences in price.
 The following tables summarize the Company's cash, cash equivalents, restricted cash and short-term investments as of December 31, 2024 and 2023:

 As of December 31, 2024

 Amortized Cost
 Gross Unrealized Gains
 Gross Unrealized Losses
 Estimated Fair Value
 Cash and cash equivalents
 Short-term investments
 Other Current Assets
 Non-current Assets

 Cash
 $
 4,866,753
 $
 —
 $
 —
 $
 4,866,753
 $
 4,864,207
 $
 —
 $
 2,472
 $

 Level 1 securities:

 Money market funds
 2,676,314
 —
 —
 2,676,314
 2,676,256
 —
 —

 Level 2 securities:

 Time Deposits (1)
 301,374
 —
 —
 301,374
 264,270
 37,104
 —
 —

 Government securities (2)
 1,738,642
 3,260
 —
 1,741,902
 —
 1,741,902
 —
 —

 $
 9,583,083
 $
 3,260
 $
 —
 $
 9,586,343
 $
 7,804,733
 $
 1,779,006
 $
 2,472
 $

 As of December 31, 2023

 Amortized Cost
 Gross Unrealized Gains
 Gross Unrealized Losses
 Estimated Fair Value
 Cash and cash equivalents
 Short-term investments
 Other Current Assets
 Non-current Assets

 Cash
 $
 5,988,176
 $
 —
 $
 —
 $
 5,988,176
 $
 5,986,629
 $
 —
 $
 1,466
 $

 Level 1 securities:

 Money market funds
 925,707
 —
 —
 925,707
 925,652
 —
 —

 Level 2 securities:

 Time Deposits (1)
 225,605
 —
 —
 225,605
 204,632
 20,973
 —
 —

 $
 7,139,488
 $
 —
 $
 —
 $
 7,139,488
 $
 7,116,913
 $
 20,973
 $
 1,466
 $

 (1) The majority of the Company's time deposits are international deposits, which mature within one year.
 (2) The Company's government securities mature within one year.
 Other current assets include restricted cash for deposits related to self-insurance. Non-current assets include restricted cash related to letter of credit agreements. The fair value of AFS securities, cash equivalents and short-term investments included in the Level 2 category is based on observable inputs, such as quoted prices for similar assets at the measurement date; quoted prices in markets that are not active; or other inputs that are observable, either directly or indirectly.
 See Note 6 Debt and Note 7 Derivative Financial Instruments and Hedging Activities to the consolidated financial statements for further information regarding the fair value of the Company's senior notes and derivative financial instruments.

 5. Balance Sheet Components
 Content Assets, Net
 Content assets consisted of the following:

 2024
 2023

 Licensed content, net

 $
 12,422,309
 $
 12,722,701

 Produced content, net

 Released, less amortization

 10,151,543
 9,843,150

 In production

 9,317,367
 8,247,578

 In development and pre-production

 561,243
 844,627

 20,030,153
 18,935,355

 Content assets, net
 $
 32,452,462
 $
 31,658,056

 As of December 31, 2024, approximately $ 6,409 million, $ 2,465 million, and $ 1,431 million of the $ 12,422 million unamortized cost of the licensed content is expected to be amortized in each of the next three years. As of December 31, 2024, approximately $ 3,954 million, $ 2,767 million, and $ 1,718 million of the $ 10,152 million unamortized cost of the produced content that has been released is expected to be amortized in each of the next three years.
 The following table summarizes the amortization of content assets:

 2024
 2023
 2022

 Licensed content
 $
 7,689,014
 $
 7,145,446
 $
 7,681,978

 Produced content (1)
 7,612,503
 7,051,991
 6,344,154

 Total
 $
 15,301,517
 $
 14,197,437
 $
 14,026,132

 (1) Tax incentives earned on qualified production spend generally reduce the cost-basis of content assets and result in lower content amortization over the life of the title. For the years ended December 31, 2024, 2023 and 2022, tax incentives resulted in lower content amortization on produced content of approximately $ 899 million, $ 835 million and $ 719 million, respectively.

 Property and Equipment, Net
 Property and equipment and accumulated depreciation consisted of the following:

 Estimated Useful Lives (in Years)

 2024
 2023

 Land
 $
 85,000
 $
 85,000

 Buildings and improvements
 475,684
 154,165
 30 years

 Leasehold improvements
 1,026,593
 1,032,492
 Over life of lease

 Furniture and fixtures
 134,987
 144,737
 3 years

 Information technology
 446,419
 414,092
 3 years

 Corporate aircraft
 99,175
 99,175
 8 - 10 years

 Machinery and equipment
 15,135
 10,334
 3 - 5 years

 Capital work-in-progress
 228,300
 406,492

 Property and equipment, gross
 2,511,293
 2,346,487

 Less: Accumulated depreciation
 ( 917,537)
 ( 855,043)

 Property and equipment, net
 $
 1,593,756
 $
 1,491,444

 Leases
 The Company has entered into operating leases primarily for real estate. These leases generally have terms which range from 1 year to 15 years, and often include one or more options to renew. These renewal terms can extend the lease term from 1 year to 20 years, and are included in the lease term when it is reasonably certain that the Company will exercise the option. These operating leases are included in "Other non-current assets" on the Company's Consolidated Balance Sheets, and represent the Company's right to use the underlying asset for the lease term. The Company's obligations to make lease payments are included in "Accrued expenses and other liabilities" and "Other non-current liabilities" on the Company's Consolidated Balance Sheets. Operating lease right-of-use assets and liabilities are recognized at the commencement date based on the present value of lease payments over the lease term. The Company has entered into various short-term operating leases with an initial term of twelve months or less. These leases are not recorded on the Company's Consolidated Balance Sheets. All operating lease expense is recognized on a straight-line basis over the lease term. Because the rate implicit in each lease is not readily determinable, the Company uses its incremental borrowing rate to determine the present value of the lease payments. The Company has certain contracts for real estate which may contain lease and non-lease components which it has elected to treat as a single lease component.
 The components of lease costs for the years ended December 31, 2024, 2023 and 2022 were as follows:

 Year ended December 31,

 2024
 2023
 2022

 Operating lease cost
 $
 468,282
 $
 430,856
 $
 413,664

 Short-term lease cost
 197,691
 207,822
 194,764

 Total lease cost
 $
 665,973
 $
 638,678
 $
 608,428

 Information related to the Company's operating right-of-use assets and related operating lease liabilities were as follows:

 Year ended December 31,

 2024
 2023
 2022

 Cash paid for operating lease liabilities
 $
 509,296
 $
 451,525
 $
 413,034

 Right-of-use assets obtained in exchange for new operating lease obligations
 442,391
 196,639
 252,393

 2024
 2023

 (in thousands, except lease term and discount rate)

 Operating lease right-of-use assets, net
 $
 2,102,310
 $
 2,076,899

 Current operating lease liabilities
 $
 428,482
 $
 383,312

 Non-current operating lease liabilities
 1,983,688
 2,046,801

 Total operating lease liabilities
 $
 2,412,170
 $
 2,430,113

 Weighted-average remaining lease term
 6.9 years
 7.5 years

 Weighted-average discount rate
 3.5
 %
 3.3
 %

 Maturities of operating lease liabilities as of December 31, 2024 were as follows (in thousands):

 Due in 12 month period ended December 31,

 2025
 $
 505,201

 2026
 477,256

 2027
 415,983

 2028
 345,912

 2029
 276,109

 Thereafter
 696,367

 2,716,828

 Less imputed interest
 ( 304,658)

 Total operating lease liabilities
 $
 2,412,170

 The Company has additional operating leases for real estate of $ 38 million which have not commenced as of December 31, 2024, and as such, have not been recognized on the Company's Consolidated Balance Sheets. These operating leases are expected to commence in 2025 with lease terms between 3 and 7 years.

 Other Current Assets
 Other current assets consisted of the following:

 As of

2024
2023

 Trade receivables

 $
 1,335,304
 $
 1,287,054

 Prepaid expenses

 431,924
 408,936

 Other (1)

 1,749,412
 1,084,257

 Total other current assets

 $
 3,516,640
 $
 2,780,247

 (1) $ 653 million and $ 555 million of receivables related to tax incentives earned on production spend are included in Other as of December 31, 2024 and 2023, respectively.

 6. Debt

 As of December 31, 2024, the Company had aggregate outstanding notes of $ 15,583 million, net of $ 70 million of issuance costs and discounts, with varying maturities (the "Notes"). Of the outstanding balance, $ 1,784 million, net of issuance costs, is classified as short-term debt on the Consolidated Balance Sheets. As of December 31, 2023, the Company had aggregate outstanding notes of $ 14,543 million, net of $ 65 million of issuance costs. Each of the Notes are senior unsecured obligations of the Company. Interest is payable semi-annually at fixed rates.

 A portion of the outstanding Notes is denominated in foreign currency (comprised of 5,170 million) and is remeasured into U.S. dollars at each balance sheet date (with remeasurement gain, net of hedging impacts, totaling $ 122 million for the year ended December 31, 2024). See Note 7 Derivative Financial Instruments and Hedging Activities to the consolidated financial statements for further information regarding the Company's derivative and non-derivative financial instruments.

 The following table provides a summary of the Company's outstanding debt and the fair values based on quoted market prices in less active markets as of December 31, 2024 and December 31, 2023:

 Principal Amount at Par
 Level 2 Fair Value as of

2024
2023
 Issuance Date
 Maturity
2024
2023

 (in millions)
 (in millions)

 5.750 % Senior Notes

 $
 —
 $
 February 2014
 March 2024
 $
 —
 $

 5.875 % Senior Notes

 February 2015
 February 2025

 3.000 % Senior Notes (1)

 April 2020
 June 2025

 3.625 % Senior Notes

 April 2020
 June 2025

 4.375 % Senior Notes

 1,000
 1,000
 October 2016
 November 2026

 3.625 % Senior Notes (1)

 1,346
 1,434
 May 2017
 May 2027
 1,375
 1,454

 4.875 % Senior Notes

 1,600
 1,600
 October 2017
 April 2028
 1,607
 1,621

 5.875 % Senior Notes

 1,900
 1,900
 April 2018
 November 2028
 1,970
 2,009

 4.625 % Senior Notes (1)

 1,139
 1,215
 October 2018
 May 2029
 1,220
 1,300

 6.375 % Senior Notes

 October 2018
 May 2029

 3.875 % Senior Notes (1)

 1,242
 1,325
 April 2019
 November 2029
 1,293
 1,372

 5.375 % Senior Notes

 April 2019
 November 2029

 3.625 % Senior Notes (1)

 1,139
 1,215
 October 2019
 June 2030
 1,174
 1,237

 4.875 % Senior Notes

 1,000
 1,000
 October 2019
 June 2030
 1,012

 4.900 % Senior Notes

 1,000
 —
 August 2024
 August 2034
 —

 5.400 % Senior Notes

 —
 August 2024
 August 2054
 —

 $
 15,653
 $
 14,608
 $
 15,948
 $
 15,018

 (1) The following Senior Notes have a principal amount denominated in euros: 3.000 % Senior Notes for 470 million, 3.625 % Senior Notes for 1,300 million, 4.625 % Senior Notes for 1,100 million, 3.875 % Senior Notes for 1,200 million, and 3.625 % Senior Notes for 1,100 million.
 In the year ended December 31, 2024, the Company repaid upon maturity the $ 400 million aggregate principal amount of its 5.750 % Senior Notes.
 Each of the Notes are repayable in whole or in part upon the occurrence of a change of control, at the option of the holders, at a purchase price in cash equal to 101 % of the principal plus accrued interest. The Company may redeem the Notes prior to maturity in whole or in part at an amount equal to the principal amount thereof plus accrued and unpaid interest and an applicable premium. The Notes include, among other terms and conditions, limitations on the Company's ability to create, incur or allow certain liens, and consolidate or merge with, or convey, transfer or lease all or substantially all of the Company's and its subsidiaries assets, to another person. Certain of the Notes additionally limit the ability to enter into sale and lease-back transactions and create, assume, incur or guarantee additional indebtedness of certain of the Company's subsidiaries. As of December 31, 2024 and December 31, 2023, the Company was in compliance with all related covenants.

 Revolving Credit Facility

 On April 12, 2024, the Company entered into a five-year, $ 3 billion unsecured revolving credit facility that matures on April 12, 2029 (the "Revolving Credit Agreement"), to replace its previous $ 1 billion unsecured revolving credit facility. As of December 31, 2024, no amounts have been borrowed under the Revolving Credit Agreement.
 The borrowings under the Revolving Credit Agreement bear interest, at the Company's option, of either (i) a floating rate per annum equal to a base rate (the "Alternate Base Rate") plus an applicable margin or (ii) a per annum rate equal to an adjusted term SOFR rate (the "Adjusted Term SOFR Rate") plus an applicable margin. The applicable margin for Alternate Base Rate loans will range from 0.00 % to 0.25 %, and the applicable margin for Adjusted Term SOFR Rate loans will range from 0.75 % to 1.25 %, each based on the Company's credit ratings.
 The Revolving Credit Agreement contains customary affirmative covenants and negative covenants (and customary baskets and exceptions with respect thereto) for a credit facility of this size and type and requires the Company to maintain a minimum ratio of consolidated EBITDA to consolidated interest expense of 3.0 to 1.0 as of the last day of each fiscal quarter. As of December 31, 2024 and December 31, 2023, the Company was in compliance with all related covenants and ratios.

 7. Derivative Financial Instruments and Hedging Activities
 The Company uses derivative and non-derivative instruments to manage foreign exchange risk related to its ongoing business operations with the primary objective of reducing earnings and cash flow volatility associated with fluctuations in foreign exchange rates. The Company did not use any derivative instruments prior to the fiscal year ended December 31, 2023.

 Notional Amount of Derivative Contracts
 The net notional amounts of the Company's outstanding derivative instruments were as follows:

 2024
 2023

 Derivatives designated as hedging instruments:

 Cash flow hedges

 $
 18,508,390
 $
 8,783,273

 Fair value hedges
 3,819,817
 —

 Derivatives not designated as hedging instruments:

 1,432,136
 —

 Total

 $
 23,760,343
 $
 8,783,273

 As of December 31, 2024, approximately $ 1.0 billion of the Company's euro–denominated Senior Notes was designated as a hedge of the foreign exchange risk of the Company's net investment in certain foreign subsidiaries. No amounts were designated as net investment hedges as of December 31, 2023.
 As of December 31, 2024, the carrying amount of the Company's euro-denominated Senior Notes (included in "Long-term debt" on the Company's Consolidated Balance Sheets) which were designated as the hedged items in fair value hedges was approximately $ 3.6 billion. No amounts were designated as fair value hedges as of December 31, 2023.
 See Note 6 Debt for further information on the Company's debt obligations.
 Fair Value of Derivative Contracts
 The fair value of the Company's outstanding derivative instruments was as follows:

 As of December 31, 2024

 Derivative Assets
 Derivative Liabilities

 Other current assets
 Other non-current assets
 Accrued expenses and other liabilities
 Other non-current liabilities

 Derivatives designated as hedging instruments:

 $
 580,065
 $
 406,677
 $
 303,425
 $

 Derivatives not designated as hedging instruments:

 16,211
 —
 14,492
 —

 Total
 $
 596,276
 $
 406,677
 $
 317,917
 $

 As of December 31, 2023

 Derivative Assets
 Derivative Liabilities

 Other current assets
 Other non-current assets
 Accrued expenses and other liabilities
 Other non-current liabilities

 Derivatives designated as hedging instruments:

 $
 26,416
 $
 4,518
 $
 140,089
 $
 46,575

 Derivatives not designated as hedging instruments:

 —
 —
 —
 —

 Total
 $
 26,416
 $
 4,518
 $
 140,089
 $
 46,575

 The Company classifies derivative instruments in the Level 2 category within the fair value hierarchy. These instruments are valued using industry standard valuation models that use observable inputs such as interest rate yield curves, and forward and spot prices for currencies.
 As of December 31, 2024, the pre-tax net accumulated gain on our foreign currency cash flow hedges included in AOCI on the Consolidated Balance Sheets expected to be recognized in earnings within the next 12 months is $ 564 million.
 Master Netting Agreements
 In order to mitigate counterparty credit risk, the Company enters into master netting agreements with its counterparties for its foreign currency exchange contracts which permit the parties to settle amounts on a net basis under certain conditions. The Company has elected to present its derivative assets and liabilities on a gross basis on its Consolidated Balance Sheets.
 The Company also enters into collateral security arrangements with its counterparties that require the parties to post cash collateral when certain contractual thresholds are met. Cash collateral received is presented in "Accrued expenses and other liabilities" representing the Company's obligation to return counterparty cash collateral. Cash collateral posted is presented in "Other current assets" representing the Company's right to reclaim the cash collateral. The Company does not offset the fair value of its derivative instruments against the fair value of cash collateral posted or received.
 The potential offsetting effect to the Company's derivative assets and liabilities under its master netting agreements and collateral security agreements were as follows:

 As of December 31, 2024

 Gross Amount Not Offset in the Consolidated Balance Sheets

 Gross Amount Recognized in the Consolidated Balance Sheets
 Gross Amount Offset in the Consolidated Balance Sheets
 Net Amount Presented in the Consolidated Balance Sheets
 Financial Instruments
 Collateral Received and Posted
 Net Amount

 Derivative assets
 $
 1,002,953
 $
 —
 $
 1,002,953
 $
 ( 316,320)
 $
 ( 1,800)
 $
 684,833

 Derivative liabilities
 318,000
 —
 318,000
 ( 316,320)
 —
 $
 1,680

 As of December 31, 2023

 Gross Amount Not Offset in the Consolidated Balance Sheets

 Gross Amount Recognized in the Consolidated Balance Sheets
 Gross Amount Offset in the Consolidated Balance Sheets
 Net Amount Presented in the Consolidated Balance Sheets
 Financial Instruments
 Collateral Received and Posted
 Net Amount

 Derivative assets
 $
 30,934
 $
 —
 $
 30,934
 $
 ( 27,246)
 $
 —
 $
 3,688

 Derivative liabilities
 186,664
 —
 186,664
 ( 27,246)
 —
 159,418

 Effect of Derivative and Non-Derivative Instruments on Consolidated Financial Statements
 The pre-tax gains (losses) on the Company's cash flow hedges, fair value hedges, and net investment hedges recognized in AOCI were as follows:

 2024
 2023
 2022

 Cash flow hedges:

 Amount included in the assessment of effectiveness
 $
 1,195,738
 $
 $
 —

 Fair value hedges:

 Amount excluded from the assessment of effectiveness
 ( 14,334)
 —
 —

 Net investment hedges:

 Foreign currency-denominated debt

 Amount included in the assessment of effectiveness
 32,400
 —
 —

 Total
 $
 1,213,804
 $
 $
 —

 The gains (losses) on hedged items and derivative instruments recognized in the Consolidated Statement of Operations were as follows:

 2024

 Revenues
 Cost of Revenues
 Interest and other income (expense)

 Total amounts presented in the Consolidated Statements of Operations
 $
 $
 21,038,464
 $
 266,776

 Gains on derivatives in cash flow hedging relationship

 Amount of gains reclassified from AOCI
 124,010
 1,629
 —

 Gains (losses) on derivatives in fair value hedging relationship

 Hedged items
 —
 —
 196,660

 Derivatives designated as hedging instruments
 —
 —
 ( 201,239)

 Amount excluded from assessment of effectiveness and recognized in earnings based on amortization approach
 —
 —
 ( 23,567)

 Gains on derivatives not designated as hedging instruments

 —
 —
 63,291

 No gains or losses on derivative instruments were reclassified from AOCI into the Consolidated Statements of Operations in the years ended December 31, 2023 and December 31, 2022.

 8. Commitments and Contingencies
 Content
 At December 31, 2024, the Company had $ 23.2 billion of obligations comprised of $ 4.4 billion included in "Current content liabilities" and $ 1.8 billion of "Non-current content liabilities" on the Consolidated Balance Sheets and $ 17.0 billion of obligations that are not reflected on the Consolidated Balance Sheets as they did not yet meet the criteria for recognition.
 At December 31, 2023, the Company had $ 21.7 billion of obligations comprised of $ 4.5 billion included in "Current content liabilities" and $ 2.6 billion of "Non-current content liabilities" on the Consolidated Balance Sheets and $ 14.6 billion of obligations that are not reflected on the Consolidated Balance Sheets as they did not yet meet the criteria for recognition.
 The expected timing of payments for these content obligations is as follows:

 2024
 2023

 Less than one year
 $
 11,424,696
 $
 10,328,923

 Due after one year and through three years
 8,113,910
 8,784,302

 Due after three years and through five years
 2,809,834
 2,016,358

 Due after five years
 900,491
 583,766

 Total content obligations
 $
 23,248,931
 $
 21,713,349

 Content obligations include amounts related to the acquisition, licensing and production of content. Obligations that are in non-U.S. dollar currencies are translated to the U.S. dollar at period end rates. An obligation for the production of content includes non-cancelable commitments under creative talent and employment agreements as well as other production related commitments. An obligation for the acquisition and licensing of content is incurred at the time the Company enters into an agreement to obtain future titles. Once a title becomes available, a content liability is recorded on the Consolidated Balance Sheets. Certain agreements include the obligation to license rights for unknown future titles, the ultimate quantity and/or fees for which are not yet determinable as of the reporting date. Traditional film output deals, or certain TV series license agreements where the number of seasons to be aired is unknown, are examples of such license agreements. The Company does not include any estimated obligation for these future titles beyond the known minimum amount. However, the unknown obligations are expected to be significant.

 Legal Proceedings
 From time to time, in the normal course of its operations, the Company is subject to litigation matters and claims, including claims relating to employee relations, business practices and patent infringement. Litigation can be expensive and disruptive to normal business operations. Moreover, the results of complex legal proceedings are difficult to predict and the Company's view of these matters may change in the future as the litigation and events related thereto unfold. The Company expenses legal fees as incurred. The Company records a provision for contingent losses when it is both probable that a liability has been incurred and the amount of the loss can be reasonably estimated. An unfavorable outcome to any legal matter, if material, could have an adverse effect on the Company's operations or its financial position, liquidity or results of operations.
 The Company is involved in litigation matters not listed herein but does not consider the matters to be material either individually or in the aggregate at this time. The Company's view of the matters not listed may change in the future as the litigation and events related thereto unfold.

 Non-Income Taxes
 The Company is routinely under audit by various tax authorities with regard to non-income tax matters. The subject matter of non-income tax audits primarily arises from disputes on the tax treatment and tax rate applied to our revenue in certain jurisdictions. We accrue non-income taxes that may result from examinations by, or any negotiated agreements with, these tax authorities when a loss is probable and reasonably estimable.
 Similar to other U.S. companies doing business in Brazil, the Company is involved in a number of matters with Brazilian tax authorities regarding non-income tax assessments. Although the Company believes it has meritorious defenses to these matters, there is inherent complexity and uncertainty with respect to these matters, and the final outcome may be materially different from our expectations. The current potential exposure with respect to the various issues with Brazilian tax authorities regarding non-income tax assessments is estimated to be approximately $ 400 million, which is expected to increase over time.

 Guarantees—Indemnification Obligations
 In the ordinary course of business, the Company has entered into contractual arrangements under which it has agreed to provide indemnification of varying scope and terms to business partners and other parties with respect to certain matters, including, but not limited to, losses arising out of the Company's breach of such agreements and out of intellectual property infringement claims made by third parties. In these circumstances, payment may be conditional on the other party making a claim pursuant to the procedures specified in the particular contract.
 The Company's obligations under these agreements may be limited in terms of time or amount, and in some instances, the Company may have recourse against third parties for certain payments. In addition, the Company has entered into indemnification agreements with its directors and certain of its officers that will require it, among other things, to indemnify them against certain liabilities that may arise by reason of their status or service as directors or officers. The terms of such obligations vary.
 It is not possible to make a reasonable estimate of the maximum potential amount of future payments under these or similar agreements due to the conditional nature of the Company's obligations and the unique facts and circumstances involved in each particular agreement. No amount has been accrued in the accompanying consolidated financial statements with respect to these indemnification guarantees.

 9. Stockholders' Equity
 Voting Rights
 The holders of each share of common stock shall be entitled to one vote per share on all matters to be voted upon by the Company's stockholders.
 Stock Option Plan
 The Netflix, Inc. 2020 Stock Plan is a stockholder-approved plan that provides for the grant of incentive stock options to employees and for the grant of non-statutory stock options, stock appreciation rights, restricted stock and restricted stock units to employees, directors and consultants.
 Restricted Stock Unit Awards
 The Company grants time-based restricted stock unit ("RSU") awards and performance-based restricted stock unit ("PSU") awards to certain executive officers. RSU awards vest quarterly over a three-year period subject to the executive's continued employment or service with the Company through the vesting date. PSU awards have performance periods ranging from one to three years and vest depending on the Company's achievement of predetermined market-based performance targets.
 Stock Option Activity
 The following table summarizes the activities related to the Company's stock options:

 Options Outstanding

 Number of
Shares
 Weighted- Average Exercise Price
(per share)
 Weighted- Average Remaining Contractual Term (in years)
 Aggregate
Intrinsic Value

 Balances as of December 31, 2021
 17,595,851
 $
 219.83

 Granted
 3,691,257
 267.94

 Exercised
 ( 1,383,669)
 27.19

 Expired
 ( 6,578)
 11.10

 Balances as of December 31, 2022
 19,896,861
 $
 242.22

 Granted
 1,729,218
 372.49

 Exercised
 ( 1,926,598)
 87.30

 Expired
 ( 4,372)
 36.39

 Balances as of December 31, 2023
 19,695,109
 $
 268.86

 Granted
 575,856
 620.92

 Exercised
 ( 4,846,048)
 172.17

 Expired
 ( 5,915)
 56.05

 Balances as of December 31, 2024
 15,419,002
 $
 312.48
 5.16
 $
 8,925,315

 Vested and expected to vest as of December 31, 2024

 15,419,002
 $
 312.48
 5.16
 $
 8,925,315

 Exercisable as of December 31, 2024

 15,401,292
 $
 312.30
 5.16
 $
 8,917,827

 The aggregate intrinsic value in the table above represents the total pretax intrinsic value (the difference between the Company's closing stock price on the last trading day of 2024 and the exercise price, multiplied by the number of in-the-money options) that would have been received by the option holders had all option holders exercised their options on the last trading day of 2024. This amount changes based on the fair market value of the Company's common stock.
 A summary of the amounts related to option exercises, is as follows:

 2024
 2023
 2022

 Total intrinsic value of options exercised
 $
 2,352,829
 $
 610,594
 $
 345,839

 Cash received from options exercised
 832,887
 169,990
 35,746

 The total fair value of stock options that vested during the years ended December 31, 2024 and 2023 was $ 242 million and $ 311 million, respectively. The Company did not grant any stock options subject to vesting conditions in the year ended December 31, 2022.
 Restricted Stock Unit Activity
 The following table summarizes the activities related to the Company's unvested RSUs and PSUs:

 Unvested Restricted Stock Units

 Number of
Shares
 Weighted-
Average
Grant-Date Fair Value
(per share)

 Balances as of December 31, 2023
 —
 $
 —

 Granted (1)
 159,978
 686.36

 Vested (1)
 ( 26,660)
 562.00

 Forfeited
 —
 —

 Balances as of December 31, 2024
 133,318
 $
 711.23

 (1) Amounts exclude 26,660 incremental PSU awards that will be granted and 53,320 incremental PSU awards that will vest based on the achievement of market-based performance targets during the period presented, but have not been settled as of December 31, 2024.
 The total fair value of RSUs that vested during the year ended December 31, 2024 was $ 15 million. No RSUs or PSUs were granted in the years ended December 31, 2023 and December 31, 2022.
 Stock-Based Compensation
 The following table summarizes total stock-based compensation expense and the related income tax impact:

 2024
 2023
 2022

 Total stock-based compensation expense
 $
 272,588
 $
 339,368
 $
 575,452

 Total income tax impact on provision
 43,876
 61,588
 127,289

 As of December 31, 2024, $ 46 million of total unrecognized compensation cost related to unvested stock options and RSUs is expected to be recognized over a weighted-average period of 1.4 years.
 Stock Repurchases
 In September 2023, the Board of Directors authorized the repurchase of up to $ 10 billion, with no expiration date, and in December 2024, the Board of Directors increased the share repurchase authorization by an additional $ 15 billion, also with no expiration date. Stock repurchases may be effected through open market repurchases in compliance with Rule 10b-18 under the Exchange Act, including through the use of trading plans intended to qualify under Rule 10b5-1 under the Exchange Act, privately-negotiated transactions, accelerated stock repurchase plans, block purchases, or other similar purchase techniques and in such amounts as management deems appropriate. The Company is not obligated to repurchase any specific number of shares, and the timing and actual number of shares repurchased will depend on a variety of factors, including the Company's stock price, general economic, business and market conditions, and alternative investment opportunities. The Company may discontinue any repurchases of its common stock at any time without prior notice. During the year ended December 31, 2024, the Company repurchased 9,861,935 shares for an aggregate amount of $ 6,211 million (excluding the 1% excise tax on stock repurchases as a result of the Inflation Reduction Act of 2022). As of December 31, 2024, $ 17.1 billion remains available for repurchases. Shares repurchased by the Company are accounted for when the transaction is settled. As of December 31, 2024, there were no unsettled share repurchases. Direct costs incurred to acquire the shares are included in the total cost of the shares.

 Accumulated Other Comprehensive Income (Loss)
 The following table summarizes the changes in accumulated balances of other comprehensive income (loss):

 Foreign Currency Translation
Adjustments
 Net Investment Hedge Gains (Losses)
 Change in Unrealized Gains (Losses) on Cash Flow Hedges
 Change in Unrealized Gains (Losses) on Excluded Component of Fair Value Hedges
 Change in Unrealized Gains (Losses)
on AFS Securities
 Tax (Expense) Benefit
 Total

 Balances as of December 31, 2021
 $
 ( 40,495)
 $
 —
 $
 —
 $
 —
 $
 —
 $
 —
 $
 ( 40,495)

 Other comprehensive income (loss) before reclassifications

 —
 —
 —
 —
 —

 Amounts reclassified from accumulated other comprehensive income (loss)

 —
 —
 —
 —
 —
 —
 —

 Net change in accumulated other comprehensive income (loss)

 —
 —
 —
 —
 —

 Balances as of December 31, 2022
 ( 217,306)
 —
 —
 —
 —
 —
 ( 217,306)

 Other comprehensive income (loss) before reclassifications

 113,384
 —
 —
 —
 35,707

 Amounts reclassified from accumulated other comprehensive income (loss)

 —
 —
 —
 —
 —
 —
 —

 Net change in accumulated other comprehensive income (loss)

 113,384
 —
 —
 —
 35,707

 Balances as of December 31, 2023
 ( 103,922)
 —
 —
 —
 35,707
 ( 223,945)

 Other comprehensive income (loss) before reclassifications

 ( 272,911)
 32,400
 1,195,738
 ( 14,334)
 3,260
 ( 279,408)
 664,745

 Amounts reclassified from accumulated other comprehensive income (loss)

 —
 —
 ( 125,639)
 23,567
 —
 23,434
 ( 78,638)

 Net change in accumulated other comprehensive income (loss)

 ( 272,911)
 32,400
 1,070,099
 9,233
 3,260
 ( 255,974)
 586,107

 Balances as of December 31, 2024
 $
 ( 376,833)
 $
 32,400
 $
 914,369
 $
 9,233
 $
 3,260
 $
 ( 220,267)
 $
 362,162

 The following table summarizes the amounts reclassified from AOCI to the Consolidated Statement of Operations:

 2024

 Revenues
 Cost of Revenues
 Interest and other income (expense)
 Provision for Income Taxes
 Total Reclassifications

 Gains (losses) on derivatives in cash flow hedging relationship

 Amount of gains (losses) reclassified from AOCI
 $
 124,010
 $
 1,629
 $
 —
 $
 ( 28,844)
 $
 96,795

 Gains (losses) on derivatives in fair value hedging relationship

 Amount excluded from assessment of effectiveness and recognized in earnings based on amortization approach
 —
 —
 ( 23,567)
 5,410
 ( 18,157)

 Total
 $
 124,010
 $
 1,629
 $
 ( 23,567)
 $
 ( 23,434)
 $
 78,638

 No amounts were reclassified from AOCI into the Consolidated Statements of Operations in the years ended December 31, 2023 and 2022.

 10. Income Taxes
 Income before provision for income taxes was as follows:

 2024
 2023
 2022

 United States
 $
 9,101,391
 $
 5,602,762
 $
 4,623,218

 Foreign
 864,266
 602,643
 640,711

 Income before income taxes
 $
 9,965,657
 $
 6,205,405
 $
 5,263,929

 The components of provision for income taxes for all periods presented were as follows:

 2024
 2023
 2022

 Current tax provision:

 Federal
 $
 1,093,667
 $
 854,170
 $
 109,910

 State
 214,814
 181,684
 119,795

 Foreign
 536,915
 304,539
 676,827

 Total current
 1,845,396
 1,340,393
 906,532

 Deferred tax provision:

 Federal
 ( 520,510)
 ( 412,760)
 ( 52,434)

 State
 ( 41,700)
 ( 55,475)
 ( 30,691)

 Foreign
 ( 29,160)
 ( 74,743)
 ( 51,402)

 Total deferred
 ( 591,370)
 ( 542,978)
 ( 134,527)

 $
 1,254,026
 $
 797,415
 $
 772,005

 A reconciliation of the provision for income taxes to the amount computed by applying the 21% statutory Federal income tax rate to income before income taxes is as follows:

 2024
 2023
 2022

 Expected tax expense at U.S. Federal statutory tax rate
 $
 2,092,710
 $
 1,303,123
 $
 1,105,428

 State income taxes, net of Federal income tax effect
 166,311
 104,717
 92,084

 Foreign earnings at other than U.S. rates
 13,909
 ( 32,292)
 104,665

 Research and development tax credit
 ( 185,312)
 ( 87,036)
 ( 146,615)

 Excess tax benefits on stock-based compensation
 ( 435,909)
 ( 119,043)
 ( 75,211)

 Foreign-derived intangible income deduction
 ( 502,968)
 ( 426,597)
 ( 361,013)

 Nontaxable and nondeductible items
 70,386
 41,782
 44,046

 Other
 34,899
 12,761
 8,621

 $
 1,254,026
 $
 797,415
 $
 772,005

 Effective Tax Rate
 %
 %
 %

 The components of deferred tax assets and liabilities were as follows:

 2024
 2023

 Deferred tax assets:

 Stock-based compensation
 $
 440,889
 $
 486,876

 Tax credits and net operating loss carryforwards
 834,402
 544,431

 Capitalized research expenses
 1,075,474
 593,439

 Accruals and reserves
 152,142
 137,251

 Operating lease liabilities
 522,489
 516,574

 OCI hedging losses
 —
 35,707

 Unrealized losses
 12,157
 26,506

 Other
 18,197
 11,615

 Total deferred tax assets
 3,055,750
 2,352,399

 Valuation allowance
 ( 540,272)
 ( 442,293)

 Net deferred tax assets
 2,515,478
 1,910,106

 Deferred tax liabilities:

 Depreciation & amortization
 ( 370,709)
 ( 357,477)

 Operating right-of-use lease assets
 ( 449,661)
 ( 435,216)

 OCI hedging gains
 ( 220,009)
 —

 Acquired intangibles
 ( 282,187)
 ( 233,433)

 Other
 ( 15,354)
 ( 9,430)

 Total deferred tax liabilities
 ( 1,337,920)
 ( 1,035,556)

 Net deferred tax assets
 $
 1,177,558
 $
 874,550

 The following table shows the deferred tax assets and liabilities within our Consolidated Balance Sheets:

 2024
 2023

 Total deferred tax assets:

 Other non-current assets
 $
 1,290,160
 $
 1,000,760

 Total deferred tax liabilities:

 Other non-current liabilities
 ( 112,602)
 ( 126,210)

 Net deferred tax assets
 $
 1,177,558
 $
 874,550

 As of December 31, 2024, for tax return purposes, the Company had $ 694 million of California R&D tax credit carryforwards which can be carried forward indefinitely, $ 943 million of state net operating loss carryforwards which will begin to expire in 2026, $ 41 million of foreign tax credit carryforwards which will begin to expire in 2033, and $ 420 million of foreign net operating loss carryforwards which will begin to expire in 2025.
 In evaluating its ability to realize the net deferred tax assets, the Company considered all available positive and negative evidence, including its past operating results and the forecast of future market growth, forecasted earnings, future taxable income, and prudent and feasible tax planning strategies. As of December 31, 2024, the valuation allowance of $ 540 million was primarily related to California R&D tax credits, state net operating loss carryforwards, and foreign tax credits that the Company does not expect to realize.
 At December 31, 2024, we have not provided for applicable U.S. income and foreign withholding taxes on an immaterial amount of undistributed foreign earnings that we intend to indefinitely reinvest. For the balance of undistributed earnings for which we are not indefinitely reinvested, we have provided the appropriate taxes.
 The unrecognized tax benefits that are not expected to result in payment or receipt of cash within one year are classified as "Other non-current liabilities" and a reduction of deferred tax assets which is classified as "Other non-current assets" in the Consolidated Balance Sheets. As of December 31, 2024 and 2023, the total amount of gross unrecognized tax benefits was $ 432 million and $ 327 million, respectively, of

 which $ 251 million and $ 188 million, respectively, if recognized, would favorably impact the Company's effective tax rate. The aggregate changes in the Company's total gross amount of unrecognized tax benefits are summarized as follows:

 2024
 2023
 2022

 Balance at the beginning of the year
 $
 327,105
 $
 226,977
 $
 202,557

 Increases related to tax positions taken during the current period
 93,325
 65,630
 26,865

 Increases related to tax positions taken during prior periods
 15,751
 76,794
 —

 Decreases related to tax positions taken during prior periods
 ( 3,901)
 ( 10,117)
 ( 2,445)

 Decreases related to settlements with taxing authorities
 —
 ( 32,179)
 —

 Decreases related to expiration of statute of limitations
 —
 —
 —

 Balance at the end of the year
 $
 432,280
 $
 327,105
 $
 226,977

 The Company includes interest and penalties related to unrecognized tax benefits within the provision for income taxes and in "Other non-current liabilities" in the Consolidated Balance Sheets. During the years ended December 31, 2024, 2023 and 2022, the Company recorded $ 16 million, $ 25 million, and $ 2 million, respectively, net of interest and penalties in the provision for income taxes. The amount of interest and penalties accrued at December 31, 2024 and 2023 was $ 44 million and $ 28 million, respectively.
 The Company files U.S. Federal, state and foreign tax returns. The Company is currently under examination by the IRS for years 2016 through 2018 and is subject to examination for 2019 through 2023. The Company is also generally subject to examination by various state and foreign jurisdictions for years 2017 through 2023. While the Company is in various stages of inquiry and examination with certain taxing authorities and believes that its tax positions will more likely than not be sustained, it is nonetheless possible that future obligations related to these matters could arise. The Company believes that adequate amounts have been reserved for any adjustments that may ultimately result from an examination.
 Given the potential outcome of current examinations, it is reasonably possible that the balance of unrecognized tax benefits could significantly change within the next twelve months. However, an estimate of the range of reasonably possible adjustments cannot be made at this time.

 11. Employee Benefit Plan
 The Company maintains a 401(k) savings plan covering substantially all of its employees. Eligible employees may contribute up to 80 % of their annual salary through payroll deductions, but not more than the statutory limits set by the Internal Revenue Service. The Company matches employee contributions at the discretion of the Board. During the years ended December 31, 2024, 2023 and 2022, the Company's matching contributions totaled $ 128 million, $ 114 million and $ 102 million, respectively.
 Multiemployer Benefit Plans
 The Company contributes to various multiemployer defined pension plans under the terms of collective bargaining agreements that cover our union-represented employees. The risks of participating in multiemployer pension plans are different from single-employer plans such that (i) contributions made by the Company to the multiemployer pension plans may be used to provide benefits to employees of other participating employers; (ii) if the Company chooses to stop participating in the multiemployer pension plans, it may be required to pay those plans an amount based on the underfunded status of the plan; and (iii) if a company stops contributing to the multiemployer pension plan, the unfunded obligations of the plan may become the obligation of the remaining participating employers. The Company also contributes to various other multiemployer benefit plans that provide health and welfare benefits to both active and retired participants. The Company does not participate in any multiemployer benefit plans that are individually significant to the Company.
 The following table summarizes the Company's contributions to multiemployer pension and health plans for the years ended December 31, 2024, 2023 and 2022, respectively:

 2024
 2023
 2022

 Pension benefits
 $
 89,707
 $
 57,285
 $
 127,885

 Health benefits
 134,079
 85,157
 96,285

 Total contributions
 $
 223,786
 $
 142,442
 $
 224,170

 12. Segment and Geographic Information
 The Company operates as one operating segment. The Company's chief operating decision maker ("CODM") is its co-chief executive officers, who review financial information presented on a consolidated basis. The CODM uses consolidated operating margin and net income to assess financial performance and allocate resources. These financial metrics are used by the CODM to make key operating decisions, such as the determination of the rate at which the Company seeks to grow global operating margin and the allocation of budget between cost of revenues, sales and marketing, technology and development, and general and administrative expenses.
 The following table presents selected financial information with respect to the Company's single operating segment for the years ended December 31, 2024, 2023 and 2022:

 2024
 2023
 2022

 Revenues
 $
 $
 33,723,297
 $
 31,615,550

 Less:

 Content amortization
 15,301,517
 14,197,437
 14,026,132

 Other cost of revenues
 5,736,947
 5,517,931
 5,142,153

 Sales and marketing

 2,917,554
 2,657,883
 2,530,502

 Technology and development
 2,925,295
 2,675,758
 2,711,041

 General and administrative
 1,702,039
 1,720,285
 1,572,891

 Operating income
 10,417,614
 6,954,003
 5,632,831

 Operating margin
 %
 %
 %

 Other income (expense)

 Interest expense
 ( 718,733)
 ( 699,826)
 ( 706,212)

 Interest and other income (expense) (1)
 266,776
 ( 48,772)
 337,310

 Income before income taxes
 9,965,657
 6,205,405
 5,263,929

 ( 1,254,026)
 ( 797,415)
 ( 772,005)

 $
 $
 $

 (1) Includes interest income of $ 294 million, $ 281 million and $ 60 million for the years ended December 31, 2024, 2023 and 2022, respectively.
 See the consolidated financial statements for other financial information regarding the Company's operating segment.
 Total U.S. revenues were $ 16.1 billion, $ 13.8 billion and $ 13.0 billion for the years ended December 31, 2024, 2023 and 2022, respectively. See Note 2 Revenue Recognition for additional information about streaming revenue by region.
 The Company's long-lived tangible assets, as well as the Company's operating lease right-of-use assets recognized on the Consolidated Balance Sheets were located as follows:

 2024
 2023

 United States
 $
 2,769,828
 $
 2,724,710

 International
 926,238
 843,633

 EXHIBIT INDEX

 Exhibit
Number
 Exhibit Description
 Incorporated by Reference
 Filed
Herewith

 Form
 File No.
 Exhibit
 Filing Date

 3.1

 Restated Certificate of Incorporation

 3.1
 June 8, 2022

 3.2

 Amended and Restated Bylaws

 3.2
 February 24, 2023

 4.1

 Form of Common Stock Certificate

 S-1/A
 333-83878
 4.1
 April 16, 2002

 4.2

 Indenture, dated as of February 5, 2015, by and between the Company and Wells Fargo Bank, National Association, as Trustee.

 4.2
 February 5, 2015

 4.3

 Indenture, dated as of October 27, 2016, by and between the Company and Wells Fargo Bank, National Association, as Trustee.

 4.1
 October 27, 2016

 4.4

 Indenture, dated as of May 2, 2017, by and between the Company and Wells Fargo Bank, National Association, as Trustee.

 4.1
 May 3, 2017

 4.5

 Indenture, dated as of October 26, 2017, by and between the Company and Wells Fargo Bank National Association, as Trustee

 4.1
 October 26, 2017

 4.6

 Indenture, dated as of April 26, 2018, by and between the Company and Wells Fargo Bank National Association, as Trustee

 4.1
 April 26, 2018

 4.7

 Indenture, dated as of October 26, 2018, by and between the Company and Wells Fargo Bank National Association, as Trustee (6.375% Senior Notes due 2029)

 4.1
 October 26, 2018

 4.8

 Indenture, dated as of October 26, 2018, by and between the Company and Wells Fargo Bank National Association, as Trustee (4.625% Senior Notes due 2029)

 4.3
 October 26, 2018

 4.9

 Indenture, dated as of April 29, 2019, by and between the Company and Wells Fargo Bank National Association, as Trustee (5.375% Senior Notes due 2029)

 4.1
 April 29, 2019

 4.10

 Indenture, dated as of April 29, 2019, by and between the Company and Wells Fargo Bank National Association, as Trustee (3.875% Senior Notes due 2029)

 4.3
 April 29, 2019

 4.11

 Indenture, dated as of October 25, 2019, by and between the Company and Wells Fargo Bank National Association, as Trustee (4.875% Senior Notes due 2030)

 4.1
 October 25, 2019

 4.12

 Indenture, dated as of October 25, 2019, by and between the Company and Wells Fargo Bank National Association, as Trustee (3.625% Senior Notes due 2030)

 4.3
 October 25, 2019

 4.13

 Indenture, dated as of April 28, 2020, by and between the Company and Wells Fargo Bank National Association, as Trustee (3.625% Senior Notes due 2025)

 4.1
 April 28, 2020

 4.14

 Indenture, dated as of April 28, 2020, by and between the Company and Wells Fargo Bank National Association, as Trustee (3.000% Senior Notes due 2025)

 4.3
 April 28, 2020

 4.15

 Indenture, dated as of July 29, 2024, by and between the Company and Computershare Trust Company, National Association, as Trustee.

 S-3
 333-281071
 4.1
 July 29, 2024

 4.16

 Supplemental Indenture, dated as of August 1, 2024, by and between the Company and Computershare Trust Company, National Association, as Trustee.

 4.2
 August 1, 2024

 4.17

 Description of Registrant's Securities Registered Pursuant to Section 12 of the Securities Exchange Act of 1934

 4.18
 January 26, 2023

 10.1

 Form of Indemnification Agreement entered into by the registrant with each of its executive officers and directors

 S-1/A
 333-83878
 10.1
 March 20, 2002

 10.2

 2011 Stock Plan

 Def 14A
 000-49802
 A
 April 20, 2011

 10.3

 2020 Stock Plan

 Def 14A
 A
 April 22, 2020

 10.4

 Description of Director Equity Compensation Plan

 Item 5.02
 January 24, 2018

 Exhibit
Number
 Exhibit Description
 Incorporated by Reference
 Filed
Herewith

 Form
 File No.
 Exhibit
 Filing Date

 10.5

 Amended and Restated Performance Bonus Plan

 10.1
 December 9, 2022

 10.6

 Form of Stock Option Agreement under the 2011 Stock Plan

 10.11
 January 27, 2022

 10.7

 Form of Stock Option Agreement under the 2020 Stock Plan

 10.11
 January 26, 2023

 10.8

 Form of Stock Option Agreement under the 2020 Stock Plan (Options Subject to Vesting)

 10.1
 December 23, 2022

 10.9

 Netflix, Inc. 2020 Stock Plan Form of Restricted Stock Unit Award Agreement

 10.1
 December 8, 2023

 10.10

 Netflix, Inc. 2020 Stock Plan Form of Performance-Based Restricted Stock Unit Award Agreement

 10.2
 December 8, 2023

 10.11

 Netflix, Inc. Executive Officer Severance Plan

 10.3
 December 8, 2023

 19.1

 Netflix, Inc. Insider Trading Policy

 X

 21.1

 List of Significant Subsidiaries

 X

 23.1

 Consent of Ernst & Young LLP

 X

 Power of Attorney (see signature page)

 31.1

 Certification of Co-Chief Executive Officer Pursuant to Section 302 of the Sarbanes-Oxley Act of 2002

 X

 31.2

 Certification of Co-Chief Executive Officer Pursuant to Section 302 of the Sarbanes-Oxley Act of 2002

 X

 31.3

 Certification of Chief Financial Officer Pursuant to Section 302 of the Sarbanes-Oxley Act of 2002

 X

 32.1*

 Certifications of Co-Chief Executive Officers and Chief Financial Officer Pursuant to Section 906 of the Sarbanes-Oxley Act of 2002

 X

 97.1

 Netflix, Inc. Clawback Policy

 97.1
 January 26, 2024

 X

 X

 * These certifications are not deemed filed by the SEC and are not to be incorporated by reference in any filing we make under the Securities Act of 1933 or the Securities Exchange Act of 1934, irrespective of any general incorporation language in any filings.
 Indicates a management contract or compensatory plan

 SIGNATURES
 Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.

 Netflix, Inc.

 Dated:

 By:

 /S/ TED SARANDOS

 Ted Sarandos
 Co-Chief Executive Officer
 (principal executive officer)

 Dated:
 By:
 /S/ GREG PETERS

 Greg Peters
 Co-Chief Executive Officer
 (principal executive officer)

 POWER OF ATTORNEY
 KNOWN ALL PERSONS BY THESE PRESENTS, that each person whose signature appears below constitutes and appoints Ted Sarandos, Greg Peters, and Spencer Neumann, and each of them, as his true and lawful attorneys-in-fact and agents, with full power of substitution and resubstitution, for him and in his name, place, and stead, in any and all capacities, to sign any and all amendments to this Report, and to file the same, with all exhibits thereto, and other documents in connection therewith, with the Securities and Exchange Commission, granting unto said attorneys-in-fact and agents, and each of them, full power and authority to do and perform each and every act and thing requisite and necessary to be done in connection therewith, as fully to all intents and purposes as he might or could do in person, hereby ratifying and confirming that all said attorneys-in-fact and agents, or any of them or their or his substitute or substituted, may lawfully do or cause to be done by virtue thereof.
 Pursuant to the requirements of the Securities and Exchange Act of 1934, this report has been signed below by the following persons on behalf of the registrant and in the capacities and on the dates indicated.

 Signature
 Title
 Date

 /S/ TED SARANDOS

 Co-Chief Executive Officer and Director (principal executive officer)

 Ted Sarandos

 /S/ GREG PETERS

 Co-Chief Executive Officer and Director (principal executive officer)

 Greg Peters

 /S/ SPENCER NEUMANN

 Chief Financial Officer (principal financial officer)

 Spencer Neumann

 /S/ JEFFREY KARBOWSKI

 Chief Accounting Officer (principal accounting officer)

 Jeffrey Karbowski

 /S/ REED HASTINGS

 Executive Chairman and Director

 Reed Hastings

 /S/ RICHARD BARTON

 Richard Barton

 /S/ MATHIAS D PFNER

 Mathias D pfner

 /S/ TIMOTHY M. HALEY

 Timothy M. Haley

 /S/ JAY C. HOAG

 Jay C. Hoag

 /S/ LESLIE J. KILGORE

 Leslie J. Kilgore

 /S/ STRIVE MASIYIWA

 Strive Masiyiwa

 /S/ ANN MATHER

 Ann Mather

 /S/ SUSAN RICE

 Susan Rice

 /S/ BRAD SMITH

 Brad Smith

 /S/ ANNE SWEENEY

 Anne Sweeney